Here’s a “banned commercial” from China that touts a product that is guaranteed to protect women from rape and abduction. The translation to English is almost as funny as the video itself. Pick up a pair, ladies. It will scare the crap out of the creeps (well, most of them) away and keep you safe. Via.
Oh and Recommended Videos spits out this oddity afterwards.
Advertising Agency: Red Pepper, Ekaterinburg, Russia
Creative Director: Danil Golovanov, Nikita Harisov
Art Director: Julia Uzkih
Copywrighter: Ivan Sosnin
Production: Evgeniy Kharchenko
Producer: Ekaterina Golovkina
Additional credits: Anna Kagarmanova
Music: Metric – Lost Kitten
Future, the special interest media group behind T3 and Total Film, has promoted its technology, film and games leader Nial Ferguson, to managing director of Future UK.
(TrendHunter.com) Frida Aasen dons her grungiest apparel to hang around the track in Russh Magazine’s January 2014 issue. Stylist Heather-Mary Jackson picked out retro, race car-inspired garb from designers…
Left untold in a film about the penny-stock swindler Jordan Belfort and his firm, Stratton Oakmont, are the stories of the investors.
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The power of mobility, the breath of platforms, the application of new data and the harnessing of connected experiences are set to guide marketing in 2014, says Mindshare’s chief executive, Mark Creighton.
Advertising Agency: Impact, Halifax, Canada
Creative Director: Eric Miller
Art Director / Copywriter: Pierre Tabbiner
Photographer: Nathan Boone
Payday lenders should be banned from advertising during programmes aimed at children, a committee of MPs has said.
Target’s credit card security breach affecting 40 million accounts doesn’t bode well for the retailer’s standing with consumers with what many call the biggest shopping day of the holiday season coming up on Saturday. The company’s reputation among shoppers will likely be negatively impacted, putting the $73 billion Minneapolis-based retailer on the offensive with its loyal shoppers.
“There’s a level of trust that’s diminished and there is perhaps a loss of goodwill,” said Daren Orzechowski, a partner at law firm White & Case in New York, who focuses on information technology legal matters, including privacy. The breach “could affect people who choose not to go to those [Target] stores versus a competitor.”
As a result, “the real risk, to me, in terms of financial loss is lost sales and lost customer loyalties, which can be sustained [over time]. Somebody can have [their credit card data] stolen and will never go shop there again,” said Mr. Orzechowski. He added that most often data breaches are one-time events where data is captured and the hole is fixed, not a continuous open time frame like Target’s 19-day window. Target said in a statement that accounts may have been impacted between Nov. 27 — the day before Thanksgiving — and Dec. 15.
Steve Auckland, the former managing director of Metro newspaper who was reappointed to the same role in November, has rehired its former management team amid an ongoing restructure of the business.
Starcom MediaVest Group (SMG) is to award its outdoor media business to Dentsu’s Posterscope from WPP’s Kinetic.
Nissan former UK and Europe top marketer Paul Willcox is to rejoin the company in the role of chairman for the Europe region, only three months after joining Volkswagen (VW) as head of its UK business.
Morrisons has launched its long awaited online food offer Morrisons.com today as it seeks to “set new standards for the delivery of fresh food in the UK”.
This week, LinkedIn announced that its desktop site is now available in Thai. It also comes in Tagalog, Bahasa Indonesia and Bahasa Malaysia, not to mention Czech and Romanian.
Chinese isn’t on the list. Why? As usual when it comes to foreign tech companies and China, it’s complicated.
LinkedIn has said for years that it’s studying China, where clones of the professional networking site abound, some echoing the Mountain View, Ca.-based company’s blue-and-white logo.
Integrated agency Doner London has absorbed digital design shop Yuki Media after being appointed to handle Fiat Group’s UK digital work.
Le photographe canadien Martin Tremblay, aka LePinch, a imaginé cette série frappante proposant différents modèles la tête en bas. Chaque portrait joue sur la gravité et permet de mettre en avant les looks des femmes, pensés par Pascal & Jérémie. Une série réalisée pour Schön! Magazine à Londres à découvrir dans la suite.
PHD Worldwide has retained the estimated €70 (£60m) million global Porsche media account following a competitive review against a GroupM agency.
Britvic has hired former Diageo marketing director Matt Barwell as its new chief marketing officer.
(TrendHunter.com) The Willow House in Singapore really reflects its name. Designed by Guz Architects, this family home is covered and surrounded by trees, bushes and plans. There’s a spectacular rooftop also…
(TrendHunter.com) This Superman MacBook decal is supremely cool. It takes your technology’s style to another planet. With this cool laptop accessory, you can signal to all the other groovy geeks around that you are…
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