May
01
BlackBerry CEO predicts death of tablets
Posted in: UncategorizedTo raised eyebrows and incredulity from some, Thorsten Heins, CEO of struggling BlackBerry, predicted the death of tablet computers within five years.
May
01
47 Inked Bad Boy Editorials – From Modern Tribal Tattoos to Zombified French Fashion (TOPLIST)
Posted in: Uncategorized
(TrendHunter.com) Every body likes bad boys. From their “don’t care” attitudes to their smoldering glances, they’re the fantasy that you yearn for during those long periods of math class. Bad boys…
May
01
Behind the Five Most Creative U.S. Hispanic Ideas
Posted in: Uncategorized
The top five U.S. Hispanic ideas, chosen this week in awards organized by the Hispanic creatives’ group Circulo Creativo, include the first abs-building yogurt for men and an environmentally-friendly tent that doubled as a Glad trash bag at Austin’s SXSW festival.
If these ideas don’t seem particularly Hispanic — although a Hispanic agency is behind each one — it’s just another sign of how integrated Hispanics have become in what WPP Chief Executive Martin Sorrell, speaking at this week’s Association of Hispanic Advertising Agencies (AHAA) conference, called the “new mainstream.”
In an advance look at Hispanic work that might do well next month at the Cannes Lions International Festival of Creativity, here are the U.S.H. Ideas awards’ top five:
May
01
Digital Agency ‘Newsrooms’ Brand Oil Spills and Cat Videos
Posted in: Uncategorized
At 10 a.m. on April 15, Deep Focus manager Christina Cooksey gathered a group of social-media managers in the Moment Studio — the agency’s new “digital newsroom” — for the team’s morning editorial meeting. She browsed the morning’s headlines while others pitched stories pegged to the day’s events.
One staffer suggested running a Vine video of cat pawing at a tax form because it was Tax Day. Ms. Cooksey added it to the editorial calendar, assigned it to a team member and moved on to the next pitch.
While it works a lot like a newsroom, the Moment Studio’s mission differs from most news operations’: The cat video was made to promote client Purina.
May
01
Subway replaces wraps with ‘healthier’ flatbreads
Posted in: UncategorizedSubway is ditching its wrap products and replacing them with low-fat flatbreads as it seeks to offer healthier alternatives, alongside its core subs.
May
01
Landshapes – In Limbo
Posted in: UncategorizedLe groupe anglais de pop Landshapes nous présente leur dernier clip illustrant le morceau « In Limbo ». Produite par Studio Murmur, cette vidéo réalisée par Ian Pons Jewell nous emmène dans les coulisses de la pratique de la lucha libre en Bolivie. Une superbe création à découvrir dans la suite.
May
01
JWT wins place on Carlsberg ad roster
Posted in: UncategorizedJWT has won a place on the advertising roster for Carlsberg following a competitive pitch.
May
01
RPA Promotes Sperling to ECD
Posted in: Uncategorized
After spending nearly three years as group creative director on the Honda account at Santa Monica-based RPA, Jason Sperling is getting bumped up to ECD at the agency (where he also serves as a senior VP). Sperling joined RPA from TBWA\MAL in summer 2010 and has subsequently led creative on notable campaigns for the automaker including last year’s CR-V Super Bowl spot, “Matthew’s Day Off,” which we’re sure you’ve all seen a million times over at this point and most recently the Honda April Fool’s Day spot. As you probably know by know, RPA did maintain did lose a few pieces of the Honda biz a few weeks ago, but more importantly, retained creative duties for the brand, thus maintaining a relationship that’s lasted over a quarter-century.
During his five-and-a-half years at \MAL, Sperling was a key player in the long-running “Get a Mac” campaign for Apple and has garnered his fair share of Cannes Lions prizes, Clios and One Show Pencils.
New Career Opportunities Daily: The best jobs in media.
May
01
Elevator Pitch: ‘Burn Note’ Keeps Private Messages Private
Posted in: Uncategorized
Remember on “Mission Impossible” when messages would self destruct after an agent listened to them? In this episode of “Elevator Pitch,” Alan Meckler speaks with Jacob Robbins about his startup “Burn Note.”
“Burn Note” allows you to send a secure email and set a timer to destroy the message after it’s read…forever…without all the smoke and drama.
For more videos, check out mediabistroTV, and be sure to follow us on Twitter: @mediabistroTV
New Career Opportunities Daily: The best jobs in media.
May
01
Samsung first brand to sign up to AOL’s branded content business
Posted in: UncategorizedSamsung has signed up as the UK launch advertiser of Be On, a global branded content business owned by AOL, with a major digital push to support its Galaxy S4 smartphone.
May
01
Graham Wall leaves The Marketing Store for Table 19
Posted in: UncategorizedGraham Wall, the executive creative director at The Marketing Store, is joining Table 19 as its first ECD.
May
01
Food Performance Furniture – The Chef’s Table by Design Milk Engages Guests with Culinary Crea (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) The Chef’s Table is a piece of furniture that will impress people in two distinct ways. First of all, the Chef’s Table boasts a beautiful design that is at once simple and sculptural. The thick…
May
01
Snickers snares bad spellers for latest campaign
Posted in: UncategorizedAbbott Mead Vickers BBDO sabotaged a table football game in London and preyed on poor spellers as part of its latest executions for Snickers’ ‘You’re Not You When You’re Hungry’ campaign.
May
01
News International drives multi-channel sales with Lineup platform
Posted in: UncategorizedNews International has taken another step towards seamless, multi-channel ad sales across its portfolio of newsbrands with the adoption of new booking system called AdPoint.
May
01
Media360 Awards: Who has been the best media agency, leader and advertiser of the decade? You decide…
Posted in: UncategorizedAs Media360 turns 10 years old, we will be celebrating the very best in the business with our Decade of Achievement Awards. Here is your chance to decide who is crowned the media leader, media agency, and best advertiser of the decade, and who wins the best media launch.
May
01
Playful Poolside Fashion – The Foam Magazine ‘Hart-Throb’ Cover Shoot Stars Jessica Hart (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) Playful and pretty, the poolside fashion featured in the Foam Magazine ‘Hart-Throb’ editorial screams summer. It might be an icy fall in Australian model Jessica Hart homeland, but she…
May
01
Best Friend Feline Photography – Andy Prokh Captures His Daughter Katherine and Their Lovely Cat (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) Few people are able to resist a good set of cat photography captures and this collection by Russian photographer Andy Prokh are over-the-top cute. Featuring his daughter Katherine and their cat LiLu…
May
01
#A.I.L – artists in laboratories, episode 28 (the London Hackspace)
Posted in: Uncategorized
Designers and biohackers Raphael Kim and Funk are in the studio with us today to talk about the London Hackspace, the largest hackerspace in the UK. Being part of this community obviously involves much coding but also laser cutting, soldering, drilling, woodworking, sewing, 3d printing, learning, tinkering, repairing and pizza eating. The space even welcomes a small bio-hacking lab continue
May
01
Bombings Trip Up Reddit in Its Turn in Spotlight
Posted in: UncategorizedWhile Reddit has never pretended to be a news organization, as it grows bigger and more influential, the rest of the world expects it to exercise judgment.
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May
01
50 Flexible Technology Finds – From Compressible Sound Systems to Malleable Wrist-Worn Mobiles (TOPLIST)
Posted in: Uncategorized
(TrendHunter.com) The driving force behind flexible technology is to adapt 21st century innovations into our everyday without fears of smashing, cracking or breaking the powerful personal computing devices. While the…
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