Advertising Agency: TRY/APT, Oslo, Norway
Art Director: Egil Pay
Copywriter: Lars Joachim Grimstad
Photographer: Nicolay Poulsson
Director: Kristoffer Carlin
Production Company: Pravda
Producer: Erik Schøien
VFX and 3D graphics: Gimpville
Published: March 2013
Advertising Agency: TRY/APT, Oslo, Norway
Art Director: Egil Pay
Copywriter: Lars Joachim Grimstad
Photographer: Nicolay Poulsson
Director: Kristoffer Carlin
Production Company: Pravda
Producer: Erik Schøien
VFX and 3D graphics: Gimpville
Published: March 2013
Advertising Agency: TRY/APT, Oslo, Norway
Art Director: Egil Pay
Copywriter: Lars Joachim Grimstad
Photographer: Nicolay Poulsson
Director: Kristoffer Carlin
Production Company: Pravda
Producer: Erik Schøien
VFX and 3D graphics: Gimpville
Published: March 2013
(TrendHunter.com) Liverpool-based designer Stuart Hughes has created the world’s most expensive smartphone. This iPhone 5 was custom made for a seriously insane price tag of $15 million. You could buy a dream…
Rosa Parks. The Afro American woman that went to prison after refusing to give up her seat to a white man.
Where Martin ends and Luther King begins.
Advertising Agency: GREY, Spain
Creatives: Antonio Montero, Fernando Riveros, Matías López Navajas, José Carlos Gómez
Account: Mercedes Ruiz
Media: Paco Peña
Producer: Mayte Carabias
Illustrator: Cristián Montes / Cirugía
Alois Hitler. The violent father.
Where Adolf ends and Hitler begins.
Advertising Agency: GREY, Spain
Creatives: Antonio Montero, Fernando Riveros, Matías López Navajas, José Carlos Gómez
Account: Mercedes Ruiz
Media: Paco Peña
Producer: Mayte Carabias
Illustrator: Cristián Montes / Cirugía
Alberto Granado. Best friend and travel companion in a life-changing journey through Latin America.
Where Ernesto ends and ‘Che’ begins.
Advertising Agency: GREY, Spain
Creatives: Antonio Montero, Fernando Riveros, Matías López Navajas, José Carlos Gómez
Account: Mercedes Ruiz
Media: Paco Peña
Producer: Mayte Carabias
Illustrator: Cristián Montes / Cirugía
Advertising Agency: MILK, Vilnius, Lithuania
Creative Director: Rimantas Stanevicius
Art Director: Aurimas Kadzevicius
Copywriter: Antonio Bechtle
Director: Benjamin Gutteridge
Director of photography: Janis Eglitis
Production house Lithuania: DANSU
Production House UK: Black Label
Composer: Stuart Earl
MIX: Tom Heddy
Colourist: Aubrey Woodiwiss
UK Producer: Dom Freeman / Black Label
UK Post Producer: Chris Batten / The Mill
Online / Flame: The Mill
Published: August 2011
Winter was long enough. It’s finally time to start the season at the Hellbrunn Trick Fountains on 28th of March: Ten free tickets are frozen into each block of ice. Hair dryers, flamers, body heat – everything is allowed. The icy countdown is promoted on billboards and facebook as well.
Advertising Agency: Christian Salic, Salzburg, Austria
Creative Director / Copywriter: Christian Salic
Art Directors: Alexander Rothbacher, Katharina Kronberger
Photographer: Chris Rogl
CGI: Studioastic
Advertising Agency: Full Contact, Boston, USA
Art Director: Adam St. John
Copywriter: Tim Bunker
Photographer: Matt Hoyle
1 music video, 462 unique covers – a beat, is a clip, is a cover.
This music video, for the danish electronic duo called “Crash and Compute”, also serves as the material for the album covers. The video clips were found by searching the words “crashing” and “computing” on Getty Images and afterwards cut to match the beats of the track. The first frame in each clip is then turned into a unique cover, so the audience can get their own piece of the music video. See all the covers and the project at www.crashandcompute.com
Advertising Agency: SELIGEMIG, Frederiksberg C, Denmark
Creative Director: Simon Engstrøm
Art Director: Jonas Quist
Copywriter: Daniel Norit
Additional credits: Cathrine Koppel
(TrendHunter.com) This insanely creative tattoo of Monkey D. Luffy imitates his hand when it is in giant form. The drawing of Luffy transcends and connects to the hand of the tattoo recipient to merge art and reality….
(TrendHunter.com) These paintings by Lee Chen Dao depict teens who are heavily influenced by pop culture from around the world, particularly relating to the United States.
The intriguing and shocking portraits…
(TrendHunter.com) Entitled ‘100 Years Later’, this striking portrait series by photographer Maico Akiba examines the future of our beloved electronic objects. In addition to shooting celular phones,…
Driven an Impala lately? Probably not, unless it was a rental.
Once America’s best-selling car, the full-size sedan has mostly been relegated to auto-rental fleets, police departments and car services. About 70% of sales come from fleets, according to Chevrolet, while only 30% comes from individual buyers.
The marketing challenge for the General Motors brand and its ad agency, Commonwealth, Detroit, is to flip that sales ratio “completely around,” said Chevrolet Senior Marketing Manager Rich Martinek.
After running neck-and-neck with Yoplait, Dannon has sprinted past its rival to lead the yogurt category — estimated by Packaged Facts at $7.3 billion — thanks to a new strategy in the fast-growing Greek segment.
The newfound confidence marks a shift in tone for Dannon, which along with Yoplait had been outmaneuvered in the last couple years by Chobani, whose Greek-style blends surged out of the gate. Chobani remains a major player with 16.4% total yogurt share.
Dannon and Yoplait underestimated the speed and size of the Greek phenomenon. But Dannon appears to have regained footing faster. Rather than pushing a single variety of the thicker, protein-packed style, the marketer has introduced Greek versions across its lineup. “We do not see Greek yogurt as a segment,” Mr. Fuster said. Rather, “we see it as a new platform over which we can position our segmentation strategy.”
Last December in this space I published a column titled “The Most Damaged Big Brand of The Year Is” — with the answer being Apple. I dwelled on some of the tech giant’s problems in 2012, including its Apple Maps catastrophe and the growing scandal over the brutal conditions at the factories of its China-based subcontractors.
At the time, I noted that Apple’s stock was trading at around $540 a share, down from a 52-week high of $705.
As of this writing, it’s at $435.
KFC thinks it’s got the next “Where’s the beef?”
The chicken chain, which reported nearly $5 billion in sales last year, is rolling out what it’s sure is a viral tagline for what it’s sure is a killer new product made for millennials. KFC is so certain that it’s giving the launch more support than it’s given any in more than a decadeup to an estimated $50 million. And it has tapped an Academy Award winner, David O. Russell of “Silver Linings Playbook” fame, to direct the ads.
KFC is touting as “transformational” Original Recipe boneless chicken, a product essentially like the fried chicken it’s known for, minus the bones and skin. The company told USA Today it expects the new tagline, “I ate the bones,” to become a pop-culture catchphrase within weeks of the April 14 launch.
During the TV upfronts, there’s one thing buyers have come to expect as much as star sightings, free-flowing booze and Fox-party shrimp: Chest-thumping over price increases by CBS’s Les Moonves.
But this year, there’s been nothing but silence from the Eye Network head honcho. Mr. Moonves has yet to make his traditionally bold prediction on the price increases he expects CBS to pull in for the upfront, when TV networks secure advertising commitments for the coming season. That’s left the marketplace wondering whether his quiet is cause for concern.
“How could his silence not signal anything?” said Marc Morse, senior VP-national buying at RJ Palmer. “That’s the problem when you boast and then you don’t, the silence is louder. It implies something is wrong.”
(TrendHunter.com) When it comes to class photos, people usually get a good laugh from all the humorous memories from the past. This set of class photos however, portrays popular viral characters from the Internet…
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