Hasta La Creative!

Stylist, the Shortlist Media-owned free women’s magazine, has signed up as a media partner of the IPA and Campaign Women of Tomorrow Awards

In 2012 McDonald’s introduced their idea of a perfect summer mash up: A chocolate milk / milkshake hybrid called Cocio Summer Shake. We were briefed to make a banner campaign. But challenged the client to go further than that – and let users create their own “summer mash up” in the form of a musical track. This allowed us to use the radio media in a different way – by making the airwaves available for playing user generated content. It also gave us the opportunity to make “Cocio Summer Shake” a social experience rather than just another product promotion.

Advertising Agency: DDB, Copenhagen, Denmark
Concept: Simon Naver / Caspar Bock
Art direction, interaction & webdesign: Jacob Grubbe / Simon Naver
Motion design: Jacob Grubbe
Development: Palle Aufeldt
Music: Anyines
Project management: Madeleine Næsborg

We’ve all tried to find an ATM. But what if an ATM found you? To illustrate their extensive ATM network, the leading UAE bank, Emirates NBD created the Awesome Traveling Machine – the first ATM specifically designed to be impossible to ignore.

Advertising Agency: FP7/DXB, Dubai, UAE
Creative Director: Paul Banham / Alaa Demachkie/ Steve de Lange
Art Director: Alaa Demachkie
Copywriter: Steve de Lange
Account Supervisor: Spiro Malak
Planner: Tahaab Rais

The BSC Young Boys is the traditional soccer team of the city of Berne. Since 1898 the team moves its fans and takes them on emotional rollercoasters – every match is an experience. A new image campaign should communicate the team’s values and benefits for the supporters such as emotion, authenticity and experience. For that, real fans were photographed live at the matches in order to capture these unique moments of joy, excitement or cheering. The slogan “Moving Moments” underlines the message.

Advertising Agency: Komote, Switzerland
Creative Director: Thom Pfister
Copywriters: Antonia Bekiaris, Christoph Albrecht
Art Director: Roland Zenger, Joël Weber
Graphic Design: Natalia Funariu
Advisory Service: Simon Schatzmann, Emma Isolini
Client BSC Young Boys: Alain Kappeler, Dominic Eichenberger, Roman Schenker, Daniel Moreno
Photographer: Fabian Unternährer

Advertising Agency: Ogilvy, Mumbai, India
National Creative Director: Abhijit Avasthi, Rajiv Rao
Creative Director: Tushar Pal, Ashish Naik
Art Director: Sagar Pednekar, Ashish Naik
Copywriter: Tushar Pal
Business Director: Vivek Verma
Photographer: A.J. Raina
Illustrator: Chetan Mahajan, Santosh Dhadve
Account Team: Preetish Gupta, Bindi Kanakia

(TrendHunter.com) The heavy metal theme so prevalent in the editorial by photographer Igor Oussenko for Fashionising.com might be undeniable, but the elegant elements thrown into the mix are a lot more subtle….

Aron et Gehard Demetz sont cousins mais aussi 2 artistes accomplis qui nous proposent des sculptures de bois absolument incroyables. Chacun avec un style bien définissable compose des silhouettes et des visages où la place de l’enfant est essentielle. Des œuvres mélangées des deux artistes sont à découvrir dans la suite.

Advertising Agency: Eleven Brandworks, Mumbai, India
Executive Creative Director: Prateek Bhardwaj
Creative Director: Abhishek Dey, Sambit Mishra
Art Director: Sanjog Karulkar
Copywriter: Navin Chawla
Illustrator: nishikant palande

Burger King’s official feed is up-and-running today and boasting 20,000 new followers, after it was hijacked yesterday by hackers who changed is branding to arch-rival McDonalds.

“I’m not afraid of no wasps.”

Advertising Agency: BBDO, Warsaw, Poland
Creative Director: Micha? Nowosielski
Art Director / Copywriter: Magdalena Kramer
Photographer: Nick&Chloe
Production House: Photoby.pl
Retoucher: HappyFinish