Lego targeted by anti-Sun page 3 campaign

Lego, the children’s toy brand, has been targeted by a group campaigning for The Sun to drop its page 3 topless pictures because it is running a promotion with the News International-owned newspaper.

BMW Service: Armor

“The bodywork is your only protection.”

Advertising Agency: BCube, Milan, Italy
Executive Creative Director: Francesco Bozza
Client Creative Director: Aureliano Fontana, Bruno Vohwinkel
Art Director: Giovanni Greco
Copywriter: Enrico Pasquino
Group Account Director: Edi Borrelli
Account Supervisor: Giansimone Graziosi
Account Executive: Giorgia Benetti
Art Buyer: Caterina Collesano
Post Production / Illustration: Alessandro Bavari

RadioWorks hires MediaCom’s Tom Coare

Tom Coare has joined specialist radio planning and buying agency RadioWorks as head of planning, after two years as a senior planner/buyer at MediaCom.

Club NME to launch in Brazil

NME, the multi-platform music brand, is launching its Club NME showcase for new talent in Brazil, with live gigs to be hosted in Sao Paulo.

XTable

Le concept « Xtable » est un bureau au design simple, mais qui peut être réglé facilement en hauteur. Permettant diverses positions de travail, cette table signée Kibisi offre un confort optimale tout en apportant un renouveau au bureau traditionnel par son adaptabilité. Plus d’images dans la suite de l’article.

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Superhero Workout Guides – The Marvel Fitness Book May Help Train the Next Torch-Bearer (GALLERY)

(TrendHunter.com) For those who have ever wondered how Spiderman has all the lower body strength to climb up those tall buildings or how Bruce Banner manages to keep his green alter ego so ripped, the answers are…

Microsoft creates giant slide to promote ‘fast and fun’ Windows 8

Microsoft has started UK marketing activity for its new Windows 8 operating system by installing a giant slide in the Bluewater shopping centre in Kent.

Chic Masculine Photo Shoots – Calope’s ‘Hommes’ Editorial Offers Androgynous Looks That Shine (GALLERY)

(TrendHunter.com) Photographer Calope’s latest editorial features cool and chic semi-androgynous looks on model Heidi Dyck. Aptly titled ‘Hommes,’ stylist Talia Brown showcases gorgeous understated and…

John Lewis marketer Craig Inglis presents three great ads he had nothing to do with

Television ads for Robinsons, Volkswagen Polo and Stella Artois have been singled out by John Lewis’ multi-award winning marketing director Craig Inglis for being three great ads in recent years.

Sunshine Sakae: Taxi

Advertising: Sunshine Sakae, Tokyo, Japan
Creative Director: Kazuya Nakajima
Copywriter: Kazuya Nakajima
Art Director: Kazuya Nakajima
Director: Wataru Sato
Production: TYO Productions
Producer: Kazuo Kawasaki
Sound Design: Imagica
Agency Producer: Youichi Terasaka
Editor: Wataru Sato, Takahiro Uchida
Cinematographer: Shuhei Onaga
Account Supervisor: Toshitaka Nasu, Kunio Inagaki

Rain Art

L’artiste Adam Niklewicz nous propose de découvrir ce projet splendide situé sur le mur de briques d’une synagogue abandonnée à Hartford dans le Connecticut. Grâce à l’utilisation de pochoirs, l’artiste crée un magnifique chêne en aspergeant le mur d’eau. Un projet à découvrir en images et vidéo.

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Asda goes for Christmas realism with stressed mum ad

Asda’s Christmas campaign shows the “real story” of how mums prepare for Christmas, rather than the “idealistic and unattainable” scenarios usually portrayed.

Land Rover Defender: Lion

Agency: Greekvertising, Athens, Greece
Creative Director: Alessio Criscuoli
Art Director: Alessio Criscuoli
Copywriter: Naya Koutroumani
Photographer: Pantelis Zervos
Illustrator: Pantelis Zervos

Facebook’s Sheryl Sandberg sells $7.4m of shares

Facebook’s chief operating officer Sheryl Sandberg sold $7.4m (£4.7m) of Facebook shares last week, the earliest opportunity Facebook executives had to offload stock.

ASA backs St John Ambulance choking ad

The shocking television ad for St John Ambulance, which shows a man choking to death, will not be investigated by the Advertising Standards Authority (ASA), despite receiving nearly 150 complaints.

Debenhams Christmas spot to skirt John Lewis territory

Debenhams’ first Christmas campaign in six years will follow a young woman on her journey home to the country with an evocative soundtrack, in a change of approach from its 2006 ad.

Debenhams Christmas ad to skirt John Lewis territory

Debenhams’ first Christmas campaign in six years will follow a young woman on her journey home to the country with an evocative soundtrack, in a change of approach from its 2006 ad.

Beach Family Portraits – Tribes by Lucia Herrero Captures People on Vacation (VIDEO)

(TrendHunter.com) Tribes by Lucia Herrero is a photo series that focuses on families at the beach. Although it closely resembles the seriesTourist Stranger Self-Portraits by Benoit Paillé, the style is much more…

New York Circular Tube

Le Municipal Art Society of New York a demandé à plusieurs cabinets d’architecture de proposer des projets de réaménagement du Grand Central. SOM a eu l’idée de concevoir ce New York Circular Tube, avec une architecture unique et une passerelle reliant les deux tours. Un projet époustouflant à découvrir en images.

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Daily Diary – pulp fiction?

Getting ready for a pitch can be nerve racking for even the most experienced of people, as demonstrated by MPG’s head of insight, Bill Dorris.