Braincast 42 – Diploma: Necessário ou dispensável?
Posted in: UncategorizedNos últimos anos, o vai-e-vem da exigência de diploma para jornalistas acalorou o debate em torno da obrigatoriedade da formação universitária para o exercício de profissões. Porém, os questionamentos também valem para uma série de outras atividades, como todas aquelas que não afetam de forma imediata a vida e a segurança das pessoas e da sociedade.
Existe um excesso de regulamentação profissional no Brasil? Com a enorme oferta de instituições credenciadas, o diploma não foi transformado em apenas uma mercadoria? Quem trabalha com comunicação, precisa de formação superior ou o mercado é que deve ser encarregado de julgar a aptidão dos profissionais?
Carlos Merigo, Saulo Mileti, Luiz Yassuda,Guga Mafra e Fabio Inoue discutem essas perguntas no Braincast 42.
Faça o download ou dê o play abaixo:
> 0h01m52 Comentando os Comentários
> 0h51m00 Borracharia de Seu Abel
> 0h52m55 Qual é a boa?
Críticas, elogios, sugestões para braincast@brainstorm9.com.br ou no facebook.com/brainstorm9.
Feed: feeds.feedburner.com/braincastmp3 / Adicione no iTunes
Quer ouvir no seu smartphone via stream? Baixe o app do Soundcloud.
Post originalmente publicado no Brainstorm #9
Twitter | Facebook | Contato | Anuncie
Deceptive Transforming Film Posters – The Nouvelle Vague New Wave Poster Design is Tricky (GALLERY)
Posted in: UncategorizedBT extends relationship with WPP’s Maxus
Posted in: UncategorizedMaxus has netted a three-year extension to its contract with BT for media planning and buying, estimated to be worth £75m.
Tony Regan steps down as Initiative chief strategy officer
Posted in: UncategorizedInitiative chief strategy officer Tony Regan is set to leave the agency, departing before the end of the year.
Warner Bros appoints TH_NK for digital strategy
Posted in: UncategorizedWarner Bros, the Hollywood film studio, has appointed TH_NK as its lead digital strategy agency in the UK.
Kid Cudi – Teleport 2 Me
Posted in: UncategorizedVoici le dernier clip du duo WZRD composé du rappeur américain Kid Cudi et Dot da Genius, pour le morceau « Teleport 2 Me ». Réalisé par Walter Robot, cette vidéo narre le voyage étrange et coloré qu’effectue l’artiste depuis sa chambre. A découvrir en images dans la suite de l’article.
MEC appoints Gordon and Radford to bolster new business
Posted in: UncategorizedMEC has appointed Ben Gordon to the role of head of new business and named Lucie Radford as its new business director.
EasyJet posts record annual profits of £317m
Posted in: UncategorizedEasyJet, the low-cost airline, has registered annual pre-tax profits at a record level of £317m, after a 27.9% year-on-year increase.
RKCR/Y&R entices tech start-ups into collaborative project
Posted in: UncategorizedRainey Kelly Campbell Roalfe/Y&R has invited three digital and tech start-ups to take up temporary residence in the agency in return for collaboration on projects across the agency’s accounts.
McCann out of global HSBC pitch
Posted in: UncategorizedMcCann Erickson is out of the pitch for HSBC’s £400m global advertising business, which it said was due to pitching for another unnamed global bank.
McCann pulls out of global HSBC pitch
Posted in: UncategorizedMcCann Erickson has pulled out of the pitch for HSBC’s £400m global advertising business, which it said was due to pitching for another unnamed global bank.
Scrabble: Blank
Posted in: UncategorizedAdvertising Agency: Pereira & O’Dell, San Francisco, USA
Movember: David’s Big Problem
Posted in: UncategorizedAdvertising Agency: Taxi 2, Canada
Executive Creative Director: Lance Martin
Creative Director: Jeff MacEachern
Art Director: Craig Ferguson
Copywriter: Tal Wagman
Producer: Brie Gowans
Production Company: Radke Films
Executive Producer: Scott Mackenzie
Executive Producer: Scott Smith
Director/Director of Photography: Shawn Zeytinoglu
Line Producer: Peter Oad
Editor: Melanie Hider
Editorial Company: Bijou Editorial
Online: Alter Ego
Audio/Music Director: Grayson Matthews
Casting: Jigsaw
World Toilet Day by Black Swan
Posted in: UncategorizedThe guys at Black Swan sent us this ad. Didnt know we have a ‘Toilet Day’.
Advertised brand: United Septic Tanks
Advertising Agency: Black Swan (India) Ideations Pvt. Ltd.
Creative Director: Rajesh. M. Rajagopalan
Art Director: Anil CK
Copywriter: Rajesh. M. Rajagopalan
Account Director: Raman P Namboodiri
Strategy Head: Pradeep Menon
Comfy Wooden Stools – The Ash Cushion by Mary Dickerson is Responsive to Touch (GALLERY)
Posted in: Uncategorized99 Picture Frame Illustrations
Posted in: UncategorizedL’artiste Timothy Goodman a récemment transformé les murs de l’Hôtel Ace situé à New York avec des illustrations très réussies réalisées au marqueur. Rendant hommage à cette ville unique, ce magnifique « 99 Illustrations Frame Illustrations » est à découvrir en images dans la suite de l’article.
Starcom’s Jayne Stephens takes sponsorship role at ‘X Factor’ producer
Posted in: UncategorizedFremantleMedia Enterprises (FME), the brand extension arm of ‘The X Factor’ producer FremantleMedia, has hired Jayne Stephens, sponsorship and content director at Starcom MediaVest Group, as head of brand partnerships, UK.
News Corp Australia appoints UM, Mediacom and ZenithOptimedia
Posted in: UncategorizedNews Corp Australia has appointed Mediabrands’ UM to handle the News Limited business, GroupM’s Mediacom to Foxtel and Publicis’ ZenithOptimedia to Twentieth Century Fox, after a competitive pitch.