Asda has won a round in the supermarkets’ ongoing price-focused advertising battle, with one of its ads cleared by the ad watchdog after a Sainsbury’s complaint while an ad by Tesco mistakenly challenging Asda’s price claims was banned.
British Airways has retained Bartle Bogle Hegarty (BBH) and OgilvyOne as its lead agencies.
ZenithOptimedia has downgraded its global adspend forecast from 4.6% growth this year to 4.2% in the light of the ‘devastating earthquake’ in Japan and the political turmoil in the Middle East playing out on the world stage.
“By maintaining right indoor temperature in winter, polar bears can survive.”
Advertising Agency: A and B2, Seoul, South Korea
Creative Director: Dong soo Lim
Art Director: Mi jung Shin
Illustrator: Ji young Jung
Published: February 2010
2 nice video animation for a bank… Surprising
Advertiser: JP Morgan Chase
Agency: mcgarrybowen
Advertising Agency: Octante, Buenos Aires, Argentina
Creative Directors: Emiliano Cortez, Martín De Pasquale
Art Director: Emiliano Cortez
Copywriter: Martín De Pasquale
Photographer: Andrés Nogueira
Published: April 2011
Great use of the wall projection for this automotive campaign.
Advertiser: Hyundai
A TV and press campaign for The Happy Egg Co brand has escaped action from the ad watchdog, after 39 people complained about it in the light of a news report on the brand.
Advertised brand: The Times of India
Advert title(s):World Cup 2011
Headline and copy text (in English): Today is Children’s Day
Advertising Agency: Genesis Advertising Pvt Ltd, Kolkata, India
Creative Director: Ujjal Sinha, Manoj Chaki, Indrayudh Mitra
Art Director:Manas Maity
Copywriter: Aritra Dutta
Advertising ?Agency: Shalmor Avnon Amichay/Y&R Interactive, Tel Aviv, Israel
?Chief Creative Director: Gideon Amichay
??Executive Creative Director: Tzur Golan
??Creative Directors: Yaneev Avital, Sagi Blumberg, Roy Cohen
??Art Director: Dan Shany, Adva Alon
?Copywriter: Michal Perry, Nadav Raviv, Oz Frenkel
?Executive Client Director: Adam Polachek
?Account Supervisor: Hagit Erez, Amichay Kattan
?Account Manager: Sivan Talmor, Lia Gat, Michal Kalish
?Head of Strategic Planning: Yoni Lahav
?Head of Planning Group: Vered Golan
?Planner: Inbal Leitner
?Executive Branding Director: Zeev Ravid
?Branding: Ayelet Gerzon, Liraz Levi
?Published: March 2011
“You never know what happens when you fall asleep. Bodyguard mosquito repellent patches.”
Advertising Agency: FP7/RUH, Saudi Arabia
Executive Creative Director; Ahmad Beck
Art Director: Mohammad Baalbaki, Ahmad Beck
Copywriter Mohammad Baalbaki
Illustrator: Max Kostenko
Click Images to Enlarge Advertising Agency: Leo Burnett, Dubai Executive Creative Director: Malek Ghorayeb Creative Director: Munah Zahr Copywriter: Simon Raffaghello Planner: Nicolas Chidiac Account Supervisor: Dimitri Papadimitriou Art Director: Samer Lahoud, Ziad Aouad Via [Dubai Lynx]
Type of Media: Radio
Client: Perfetti Van Melle
Brand: Big Babol Fillyfolly
Agency: McCann Worldgroup, New Delhi
National Creative Director: Prasoon Joshi
Executive Creative Director: Ashish Chakravarty
Creative Director: Rajesh Bhardwaj, Rohit Devgun, Kapil Batra
Copywriter: Kapil Batra
Account Manager: Durba Gogia, Swati Mongia
Production Company: Kshitj Studios, New Delhi
Engineer: Aakash Gupta
Drive-through safari at Nehru Zoological Park.
Advertising Agency: Ogilvy & Mather, Mumbai, India
National Creative Directors: Abhijit Avasthi, Rajiv Rao
Executive Creative Director: Sumanto Chattopadhyay
Senior Creative Directors: Heeral Akhaury, Sukesh Kumar Nayak
Art Directors: Heeral Akhaury, Purwa Sali
Copywriter: Sukesh Kumar Nayak
Photographer: Photolibrary
Retoucher: Imagerom
Account Directors: Avni Pujara, Punya Pally
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