Geico Scores as Warren Buffett Plays Air Guitar


NEW YORK (AdAge.com) — What makes an ad go viral? Cute babies, furry animals, implausible stunts, humor and, well, a cameo from billionaire investor Warren Buffett.

Aegis signs exclusive deal with Ids and Virgin Media

LONDON – Carat and Vizeum clients such as Guinness and Fox will have exclusive advertising access to the Living, Bravo and Virgin1 content on Virgin Media’s on-demand platform for three months from Monday (5 April).

Gotan Project – La Gloria

Le trio français, suisse et argentin Gotan Project revient avec un nouvel album “Tango 3.0″ pour le 19 avril prochain signé chez Barclay/Universal. Pour l’occasion, voici la mise en ligne de leur nouveau clip sur le titre La Gloria. Une réalisation et direction de Prisca Lobjoy.



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Previously on Fubiz

Travelocity Gnome Joins Chatroulette

div class=”imageleft”a href=”http://www.adrants.com/images/travelocity_gnome_chatroulette.jpg”img alt=”travelocity_gnome_chatroulette.jpg” src=”http://www.adrants.com/images/travelocity_gnome_chatroulette-thumb.jpg” width=”150″ height=”99″ //a/div

Chatroulette, a random video chat service that’s similar to speed dating, now has the Travelocity Gnome jumping aboard the chat-fest.
pa href=”http://feedads.g.doubleclick.net/~a/zGvjdVv337TgQtKzg1XE7ZEf2AU/0/da”img src=”http://feedads.g.doubleclick.net/~a/zGvjdVv337TgQtKzg1XE7ZEf2AU/0/di” border=”0″ ismap=”true”/img/abr/
a href=”http://feedads.g.doubleclick.net/~a/zGvjdVv337TgQtKzg1XE7ZEf2AU/1/da”img src=”http://feedads.g.doubleclick.net/~a/zGvjdVv337TgQtKzg1XE7ZEf2AU/1/di” border=”0″ ismap=”true”/img/a/p

Sexed-Up Simple Styles – The White + Warren Spring 2010 Lookbook Shows Transitional Pieces (GALLERY)

(TrendHunter.com) When I shop, one of my top priorities is to find pieces that are versatile enough to be worn almost anywhere at anytime — something similar to those found in the White + Warren Spring 2010 lookbook.

Very…

Wembley City appoints UBM’s Andy Gibb

LONDON – Wembley City estate has appointed United Business Media group commercial manager Andy Gibb to the position of head of commercial, replacing Stephen Garner.

Arsenal v Barcelona pulls in 6.2 million peaktime viewers for ITV1

LONDON – ITV1’s Uefa Champions League Arsenal versus Barcelona match drew the biggest peaktime audience last night with 6.2 million viewers between 7.30pm and 10pm.

Arsenal v Barcelona pulls in 6.2m peaktime viewers for ITV1

LONDON – ITV1’s Uefa Champions League Arsenal versus Barcelona match drew the biggest peaktime audience last night with 6.2 million viewers between 7.30pm and 10pm.

Ultralase selects Experian CheetahMail for email and mobile

LONDON – Laser vision correction specialist Ultralase has appointed Experian CheetahMail to handle its email marketing and mobile response.

Vauxhall launches competition to star in TV ad

LONDON – General Motors-owned car marque Vauxhall is launching a digital competition for consumers to star in an ad campaign for its Corsa model.

Publicitair Launches World’s First Ad Supported Airline

div class=”imageleft”a href=”http://www.adrants.com/images/publicitair.png”img alt=”publicitair.png” src=”http://www.adrants.com/images/publicitair-thumb.png” width=”150″ height=”246″ //a/div

And…here we go. The first April Fool’s joke of the day.
pa href=”http://feedads.g.doubleclick.net/~a/pb3-AkEyM8oZDETxiKg4Prt6fBQ/0/da”img src=”http://feedads.g.doubleclick.net/~a/pb3-AkEyM8oZDETxiKg4Prt6fBQ/0/di” border=”0″ ismap=”true”/img/abr/
a href=”http://feedads.g.doubleclick.net/~a/pb3-AkEyM8oZDETxiKg4Prt6fBQ/1/da”img src=”http://feedads.g.doubleclick.net/~a/pb3-AkEyM8oZDETxiKg4Prt6fBQ/1/di” border=”0″ ismap=”true”/img/a/p

Organic Launches ‘Crealytics’ to Study Impact of Serif Fonts


Over the last few months we have worked closely with our Marketing Intelligence team to analyze deeply a customers emotional and physical reaction to design. We call it Crealytics.

Same April Fool Twice / Pas fraîche mon idée?

fishdead2001 fishdead2010
THE ORIGINAL?
13e Rue TV “the crime channel” April Fool – 2001
Source : CulturePub, AdForum,
Agency : JWT Paris (France)
LESS ORIGINAL :
13e Rue TV “the crime channel” April Fool – 2010
Source : Quotidien Direct Plus
Agency : BETC Euro RSCG Paris (France)
Est-ce un hommage 10 ans après? Difficile de le croire étant donné qu’il s’agît d’une agence différente… Alors OK y’a pas mort d’homme vu que c’est le même annonceur (qui a quand même payé deux fois la même idée). On notera que 9 ans après ils sont devenus plus frileux (un comble pour une chaîne axée sur les films gore etc…) : dans celle de droite l’homme n’est pas mort (de rire?)… triste époque!
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Albion launches ‘slap a politician’ online game

LONDON – The public is being given the chance to take their anger out on the main election candidates as part of a new digital campaign created by Albion London.

DM industry beats government recycling targets

LONDON – The direct marketing industry has achieved the recycling target set by the government and the Direct Marketing Association for 2009 and is already ahead of the goal set for 2013.

Land Peel Furniture

Un tapis flexible imaginé en plusieurs couches, avec la véritable possibilité de le déplier et de le transformer sans limite. Un projet conçu par Shin Yamashita, étudiant en design à Kyoto Institute of Technology. Plus d’images du concept dans la suite de l’article.



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Previously on Fubiz

Skeletonesque Fashion Shoots – ‘The Lovely Bones’ Spread for Vogue Korea April 201 (GALLERY)

(TrendHunter.com) ‘The Lovely Bones’ spread for Vogue Korea’s April 2010 issue is strangely sexy, despite the fact that it’s centers around a skeleton theme. Abbey Lee Kershaw is star of the shoot, as she poses prettily…

Brands indulge in April Fool’s Day shenanigans

LONDON – A number of brands have jumped on the April Fool’s Day bandwagon by releasing bogus ad campaigns to try and wind up unsuspecting consumers.

Wired celebrates first anniversary with ad campaign

LONDON – Wired magazine has launched an advertising campaign for its first anniversary, which includes mobile messages that ‘self-destruct’.

Paul Beier joins Meteorite as creative director

LONDON – Metorite has appointed the former Rapp creative head Paul Beier as its new creative director.