US regulator looks into Google’s AdMob acquisition

LONDON – The US Federal Trade Commission has started gathering evidence for a possible challenge to Google’s $750m acquisition of mobile advertising specialist AdMob, according to reports.

Trading Places (12 Mar): This week’s people moves in advertising, marketing and media

LONDON – Charles Allen dons an EMI-shaped hat and Grazia appoints a new publisher, as Brand Republic rounds up this week’s industry moves in advertising, digital, marketing and media.

Michelin kick-starts first global ad campaign in the UK

LONDON – Michelin, the French tyre maker, is set to rollout its first global advertising campaign in the UK next week, featuring its iconic Michelin Man in an animated world.

Michelin kicks off first global ad campaign in the UK

LONDON – Michelin, the French tyre maker, is set to rollout its first global advertising campaign in the UK next week, featuring its iconic Michelin Man in an animated world.

Cervical cancer perfume viral video

Violent viral video for Cervical Cancer prevention.

Advertiser: Help Prevent Cervical Cancer

Tunisia launches tourism ad push to target couples

LONDON – The Tunisian National Tourist Office is launching a new pan-European ad campaign to encourage couples to visit the country.

Smart car with a huge shoe horn

Good ambient media campaign for Smart to demonstrate that the car is fitting into tight places.

smart car shoe horn

shoe horn smartsmart shoe horn

Fits into tight places

Advertiser: Smart

Bing to sponsor The Simpsons on Channel 4

LONDON – Microsoft’s search engine Bing has become the new sponsor of ‘The Simpsons’ on Channel 4 in a three month deal worth more than £500,000.

BBC rolls out Doctor Who cinema ad as Alice in Wonderland generates 2.6 million impacts

LONDON – The BBC advertised the new series of ‘Doctor Who’ against Disney’s new release ‘Alice in Wonderland’, which delivered an estimated 2.6 million impacts over its first weekend.

Media Bitch’s Diary

UM is the scene of the intrigue this week, as chief executive Andy Jones sees some Call Girl action and Amanda Barrett bows out of Masterchef, while Havas Media’s Mark Craze is fabulous at 50 at the Ivy…

Brainstorm #9 | 4.0

Depois de alguns meses planejando e algumas semanas em desenvolvimento, estreamos há algumas horas o novo Brainstorm #9. A intenção era aproveitar parte do visual que tínhamos no site antigo, mas com conteúdo mais organizado e exibição aprimorada da hierarquia dos posts.

Obviamente, e como sempre, podem surgir problemas e faltam ajustes finais, como por exemplo, adaptar o conteúdo da versão anterior a essa nova. Portanto, se você sentir falta de algo, logo atualizaremos, se encontrar algum bug, pode (e deve) reportar.

Ao invés de escrever aqui quais foram as mudanças, e como você pode navegar entre elas, resolvi gravar o screencast abaixo. Dê play, teste e opine.

Com layout criado em casa mesmo, o novo Brainstorm #9 foi produzido e desenvolvido em conjunto com a Contém Conteúdo, comandada por @mauroamaral e @holiveira.

Brainstorm #9Post originalmente publicado no Brainstorm #9
Twitter | Contato | Anuncie


Carlos Merigo

Trabalhando com internet e comunicação desde o início da carreira, sempre quis publicar meu próprio conteúdo. Em 2002, depois de inúmeros sites abandonados, criei o Brainstorm #9 para reunir aquilo que a criatividade, inspiração e tecnologia são capazes de fazer. Sem a pretensão de ditar tendências ou dar furos de notícia, a intenção é mostrar aquilo que me chama atenção e vale a pena ser compartilhado. Pode ser clichê dizer isso, mas em poucos anos o site acabou virando uma comunidade, reunindo pessoas e mentes bacanas. Já eu, continuo adorando clicar em “Publish” todos os dias.

Brainstorm #9Post originalmente publicado no Brainstorm #9
Twitter | Contato | Anuncie


Top 20 Trends of the Day (Mar 11) – From Powdered Victorian Editorials to Geeky Fridge Apps (COUNTDOWN)

(TrendHunter.com) For the day of March 11th, these are the Top 20 trends, which include Powdered Victorian Editorials, Lego Street Repairs and Bubble-Shaped Motorcycles. The rankings are based on hundreds of thousands of…

Realidade Aumentada

Post originalmente publicado no Brainstorm #9 Twitter | Contato | Anuncie


ARG (Alternate Reality Game)


Brutally Honest Fables – These Re-Titled Fairy Tales are Sincerely Candid (GALLERY)

(TrendHunter.com) These re-titled fairy tales are, some may argue, what the titles for classic stories really should be. They do just what any good title should do. They tell you what the story is about, they intrigue to…

Never Neverland Houses – A Home in Ibiza, Spain, by Andrés Jaque Architects

(TrendHunter.com) This whimsical residence is called the Never Neverland house and was designed by Andés Jaque Architects. An eco-friendly abode, the main aim when building the home was to preserve as much of its natural…

Brooding Menswear – The Closed Fall 2010 Collection Celebrates the Darker Shades (GALLERY)

(TrendHunter.com) I’m digging the whole goth-chic look going on with the Closed Fall 2010 Collection. Featuring well-tailored denim and form-fitting blazers, this line is sure to be a big hit in the city when the leaves…

Valencia Festival of Media Names Award Nominees


NEW YORK (AdAge.com) — The Valencia Festival of Media has announced the shortlist of nominees for its second annual awards show to take place on April 20 in Valencia, Spain. The awards show, of which Advertising Age is a sponsor, is part of the three-day festival that kicks off on April 18.

Power-Generating Bicycles – The HMK 561 Ultralight Motorbike Does All the Work for You (GALLERY)

(TrendHunter.com) If you look closely at the HMK 561 Ultralight Motorbike, you may notice that it has no spokes, chains or pedals. Now you’re probably thinking, as I am, without all that stuff, a bicycle is just a fancy…