Yorkshire Bank uses local artist to illustrate anniversary debit card

LONDON – Yorkshire Bank has introduced a debit card for private banking clients decorated with artwork by landscape artist and Yorkshireman Ashley Jackson to commemorate its 150th anniversary.

Meteorite hires three for Expedia, Homebase, World Vision and Royal Mail accounts

LONDON – Meteorite has made three new appointments across its creative and account handling departments after new business wins.

PSP Rare to create Royal Society anniversary magazine

LONDON – Customer publisher PSP Rare has won a commission to create a special magazine to celebrate 350 years of the Royal Society.

MEDIA WATCH – New York Post depicts Sir Martin Sorrell as ‘Napoleon’ over Spot Runner case

NEW YORK – Sir Martin Sorrell, chief executive of WPP, has been depicted as ‘Napoleon’ by the New York Post in a report about WPP’s legal case against digital ad agency Spot Runner.

New York Post depicts Sir Martin Sorrell as ‘Napoleon’ over Spot Runner case

NEW YORK – Sir Martin Sorrell, chief executive of WPP, has been depicted as ‘Napoleon’ by the New York Post in a report about WPP’s legal case against digital ad agency Spot Runner for allegedly selling stock without telling other shareholders.

Kenco kicks off £7.5m green packaging campaign

LONDON – Coffee brand Kenco is to launch its £7.5m Eco Refill sustainable packaging campaign, which promotes its refillable packs, which it says use 97% less packaging than its glass jars.

Vodafone launches 360 with ‘red heads’ ad campaign

LONDON – Vodafone has unveiled the first of its new UK TV ads using the ‘Power to you’ tagline.

Google Wave gets internet users in a froth

LONDON – Google has triggered an online stampede of people wanting to trial Google Wave, its in-development tool combining email, instant messaging and wiki-style editing, by opening it up to 100,000 people today.

Newspaper Subscribers Stick Around Longer, Pay More


NEW YORK (AdAge.com) — Amid all the bleak news for newspapers, there's something good going on: Subscribers are sticking with their papers for longer — and frequently paying more.

Danish Mother seeking is back with a fish

Something fishy behind this video?

Cineworld promotes Disney Pixar’s Up with popularity contest

LONDON – Cinema chain Cineworld has launched a viral game featuring Google Maps, in which people will compete to show how popular they are to promote Disney Pixar’s 3D film ‘Up’.

Opinion: web leapfrogs TV, but the best is yet to come

LONDON – Today the UK officially became the world’s first major economy where marketers spend more online than they do on TV. You remember TV? Once upon a time it was the be the be-all-and-end-all of advertising.

MCCA mounts ambient campaign outside Coca Cola and GlaxoSmithKline HQs to promote awards

LONDON – The Marketing Communication Consultants Association (MCCA) has commissioned a set of reverse-clean graffiti art works outside brand HQs to encourage entries for The Best Awards.

Why NSPCC leads the field in charity email best practice

A new survey of the charity sector highlights bad practice in email marketing. A mere 17 per cent use the personal data they collected to personalise their regular email messages. However a few charities, including NSPCC, get it right.

Noel Gallagher ‘goes Star Trek’ for Adidas ad

LONDON – Noel Gallagher will dress up as a Star Trek character, alongside David Beckham, in a new ad for Adidas, according to reports.

Internet now bigger than TV, report says, driven by direct response advertising and e-commerce

LONDON – Spending on internet advertising in Britain grew 4.6 percent in the first half of 2009, outperforming the wider ad sector, which slumped 17 percent, and making it the country’s biggest ad medium ahead of TV.

Blend the world

The Campaign will be supported through independent artists around the globe interpreting the Blend the World message in their own unique styles. In a video produced by Blend, the company will document the artists work in ‘hot spots’ across the world such as Baghdad, Teheran, Afghanistan and […]

Online ad spend overtakes TV

LONDON – Online ad spend has overtaken TV for the first time, accounting for 23.5% in the first half of 2009.

Duke of Edinburgh accuses supermarkets of destroying village life

LONDON – The Duke of Edinburgh has said that supermarkets and big retail centres in the countryside are threatening traditional British villages.

Critics attack Freeview for lack of TV retune marketing

LONDON – Freeview has been criticised for its lack of communication over the need for consumers to retune their set-top boxes.