May
27
Ooo! Ooo! A Contest! Build A Deck (Not That Kind)! Win An iPhone!
Posted in: Uncategorized
OK, readers. Help us out here. It’s your chance to win.
May
27
Gawker Media Acquires BooodCopy. No, Really. It’s True!
Posted in: Uncategorized
Yesterday, we mentioned Gawker Media announced the acquisition of the blog BloodCopy. We also mentioned it had to be a joke. Well, it is and it isn’t.
May
27
No H8 Fails to Knock Prop 8 Off Podium
Posted in: Uncategorized
Last year California passed Prop 8, which bans same-sex marriage within the state.
May
27
Yawn. No Wait! Oh, God. I’m Gonna Puke! Where’s the Toilet?
Posted in: Uncategorized
So yesterday, we yawned and practically fell asleep after watching one of Danica Patrick’s new Boost Mobile commercials. Today we experienced an entirely different reaction.
May
27
Stumbling Into the Future
Posted in: Uncategorized
Global warming is real, and the implications to the health of our environment, our economy and ourselves are catastrophic. As marketers in this globally precarious predicament, complacency is simply a luxury we can no longer afford. In the words of our new president, it's time to put away childish things and trade in our gold-plated Hummers for a little sanity.
May
27
PA to produce regional lifestyle titles for Johnston Press
Posted in: UncategorizedLONDON – Regional publisher Johnston Press is to outsource the production of 15 of its regional lifestyle magazines to the Press Association.
May
27
Back From Web 3.0 — With Some Problems to Solve
Posted in: Uncategorized
All the talk of scraping data and semantic technology at the recent Web 3.0 conference raises a key issue: how to marry advertisers' wishes with consumers' privacy concerns.
May
27
Burton Foods hires Fallon to Jammie Dodgers account
Posted in: UncategorizedLONDON – Burton Foods has appointed agency Fallon to its Jammie Dodger’s account, without a pitch.
May
27
Barry Flanigan emerges as UK marketing director at MySpace
Posted in: UncategorizedLONDON – Barry Flanigan, formerly marketing director at the Telegraph Media Group, has emerged at MySpace as its director of marketing and audience development.
May
27
BSkyB strikes content deal for Xbox 360
Posted in: UncategorizedLONDON – BSkyB has struck a deal with Microsoft to distribute its content on the latter’s Xbox 360 gaming console.
May
27
Blog-based search engine aims to give power to the people
Posted in: UncategorizedLONDON – Topsy, a new search engine launched today is shooing out the era of Google’s link-based PageRank system and is instead putting power in the hands of the general public, creating an online currency out of retweets, blogs and user influence.
May
27
Lynch: Interview Project
Posted in: Uncategorized
No dia 1 de junho, o cineasta David Lynch lançará o “Interview Project”, com 121 curtas online que documentam a vida de pessoas desconhecidas.
Post originalmente publicado no Brainstorm #9
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May
27
Hurrell Moseley Dawson & Grimmer lands Ancestry.co.uk account
Posted in: UncategorizedHurrell Moseley Dawson & Grimmer has scooped the advertising account for the family history website, Ancestry.co.uk.
May
27
Mothercare appoints BBH to work on project
Posted in: UncategorizedLONDON – Mothercare plc, which owns Mothercare and Early Learning Centre (ELC), has appointed ad agency Bartle Bogle Hegarty (BBH) to work on a project for the Mothercare brand.
May
27
Which Marketers Might Want Susan Boyle Singing Their Praises?
Posted in: Uncategorized
LONDON (AdAge.com) — Susan Boyle is still the runaway favorite to win "Britain's Got Talent," but whether or not she beats Welsh wonder kid Shaheen Jafargholi and father-and-son dancing duo Stavros Flatley, she is likely to be a target for marketers wanting to borrow some of her magic.
May
27
Penthouse Executive Club Ad Is One Fine Piece of Art
Posted in: Uncategorized
May
27
Media Week Awards 2009
Posted in: UncategorizedLONDON – The entry deadline is approaching for the Media Week Awards 2009, which will take place on 29 October, at the Grosvenor House Hotel in Mayfair.
May
27
Reebok | Champions League: Henry vs. Giggs
Posted in: UncategorizedQuarta-feira sempre é um dia futebol, mas essa quarta, 27 de maio, é mais futebol do que as outras. Não por causa das equipes brasileiras, mas pela final da Champions League entre Manchester United e Barcelona.
O aguardado duelo, que acontecerá no Stadio Olimpico em Roma, coloca os holofotes não apenas no título de melhor da Europa, mas também em Messi vs. Ronaldo. Já a Reebok resolveu fazer diferente, aproveitando a final para criar uma divertida disputa entre dois de seus patrocinados: Ryan Giggs (Manchester) e Thierry Henry (Barcelona).
Além da brincadeira, a intenção é promover as novas chuteiras Instante, que serão lançadas no dia 1 de julho, mas usadas hoje por Giggs e Henry na final. Assista o filme abaixo, enquanto espera para ver que vai levar a “orelhuda” esse ano:
| Via tv spot
Post originalmente publicado no Brainstorm #9
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May
27
YouTube set to restore music videos following royalties cut
Posted in: UncategorizedLONDON – The royalties collection agency, PRS for Music, has cut the rates it charges music sites such as YouTube for artists’ music, potentially paving the way for the Google-owned video site to start carrying premium music video content again.
May
27
VisitCornwall review £1m media account
Posted in: UncategorizedLONDON – VisitCornwall has called a review of its estimated £1m advertising and media requirements, currently handled by independent full-service agency RH Advertising.
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