Responding to political insinuations that homosexuals “effectively advertise, glamorise and recruit people” to their lifestyle, a handful of creatives used their downtime to develop a tongue-in-cheek recruitment campaign for la vie en gay.
LONDON – Database specialist Eclipse Marketing has recruited Simon Steel to fill the newly created position of head of insight.
LONDON – The price of The Saturday Times will be reduced to £1 from this Saturday for a limited period to support its marketing push.
A year and a half ago, a survey was taken pegging seniors as among the most likely to be negatively affected by the upcoming digital TV transition.
LONDON – Regional publisher Newsquest has launched 148 mobile websites to accompany its network of newspapers and websites.
LONDON – Five’s remake of ‘Minder’ at 9pm-10pm was watched by 2.4m or 9.5% of the audience, but the channel still trailed its terrestrial rivals, according to unofficial overnight figures.
LONDON – News International is set to slash the cover price of its new-look Saturday Times from £1.50 to £1 for a “limited period” as part of a seven-week marketing push.
LONDON – The Financial Times unleashed a team of St Bernard dogs carrying free copies of the Financial Times around their necks across Canary Wharf and Bank yesterday.
Last week we reviewed a St. Lukes ad for IKEA’s PAX wardrobe, which wordlessly depicted women being jostled about in an ongoing quest for safe haven.
These ads for nu-kitchen were pitched to us as eye candy for ex-English majors.
LONDON – Sport magazine has hired rugby star Lawrence Dallaglio to take over as guest editor this week ahead of the forthcoming RBS Six Nations.
LONDON – The Food Standards Agency is launching a campaign to encourage people to cut down on ‘killer’ fats and reduce their risk of heart disease.
Coup de coeur pour le style de Dmitry Maximov, un artiste et illustrateur russe en provenance de Moscou extrêmement doué pour les photo-manipulations. Un mélange subtile et des dessins mystérieux, mis en scène dans des décors irréels. Galerie complète disponible dans la suite.
Des personnages ronds, à la fois plein de bonheur et de tristesse.
Le tout dans un monde rempli de poésies.
LONDON – Property website FindaProperty.com is launching a new print and online advertising campaign this week as the property market continues to decline.
LONDON – Tudor Watches is sponsoring a new video channel on IPC Media’s Wallpaper.com site.
(TrendHunter.com) Tilt Shift, Modern Illusion and Light Graffiti. Today we hunt: Cutting edge photography.
10. HDR Photography, by combining an underexposed, overexposed and regular pictures into one, pro and amateur…
LONDON – The National Trust has tied with Coeliac UK, the national charity that supports people with celiac disease, to raise awareness of the autoimmune illness.
LONDON – MasterCard has become one of the first brands run a promotion around the upcoming film prequel to Dan Brown’s ‘The Da Vinci Code’, ‘Angels and Demons’.
Advertising Agency: Saatchi & Saatchi, Wellington, New Zealand
Creative Director/ writer: Tim Hall
Associate CD / Art Director: Scott Henderson
Agency Producer: Tom Ackroyd, Anna Kennedy
Marketing Manager: Beth Houston
Manager, Marketing & Communications: Stephanie Gray
Typographer: Geoff Francis
LONDON – Absolut Vodka is being sued for £33m by an Australian entrepreneur who claims it stole his idea for a charity-focused reality TV programme about New York bartenders.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
