Deloitte called in for GNM review
Posted in: UncategorizedLONDON – Guardian News and Media has called in accountancy firm Deloitte to undertake a review of its 76-strong commercial operation.
LONDON – Guardian News and Media has called in accountancy firm Deloitte to undertake a review of its 76-strong commercial operation.
LONDON – Unilever is cutting back on its use of external consultancies following an announcement that the FMCG giant would be slashing costs.
LONDON – Confused.com is trying to stand out in a cluttered price-comparison market with a new brand mascot named Confucius starring in future ads.
LONDON – Money might not be able to buy you love, but £9 can buy you a romantic Valentine’s Day ready-meal and a bottle of wine for two, with Tesco’s latest price promotion.
LONDON – Burger King, which nine months ago launched a £95 burger, is now launching its first value meal, to appeal to cash-strapped consumers.
LONDON – Twitter is planning to charge brands for using the micro-blogging website.
LONDON – Wrigley is launching its first new gum brand in the UK for more than a decade with a premium range called 5, aimed at younger consumers.
LONDON – Pepsi will support the imminent roll-out of its Pepsi Raw variant with the tagline, ‘Natural born cola’.
LONDON – Action for Children’s high-profile TV ad campaign has been slammed by a coalition of disability rights campaigners, people with autism, their parents and specialists, who have called for its withdrawal.
During the recent holiday season, Publicis Vancouver – inspired by the recent economic recession – opted for a contribution to the local food bank on behalf of their clients. In lieu of a traditional holiday card, paper plates were sent to clients informing them of the donation made. The response was overwhelming and received much praise, including an on-air mention from a local radio station.
Credits:
Advertising Agency: Publicis Vancouver
Creative Director: Bill Downie
Senior Art Director: Tana Kosiyabong
Copywriter: Kate Qually
Illustrator: Tana Kosiyabong
Photographer: Raeff Miles
Print Producer: Robert Clements
LONDON – National Family Week, an inaugural event celebrating British family life, hopes to add a title sponsor in addition to a raft of existing tie-ups with blue chip companies.
Advertising Agency: Bleublancrouge, Montréal, Canada
Creative Director and writer: Gaétan Namouric
Art Director: Sébastien Deland
Photographer: Leda & St-Jacques
Client services: Justin Kingsley
– “Twitter for sports.” And then our eyes rolled back in our heads, and then we died.
There seems to be a free online planner for everything these days – none more intriguing than Bedpost.com for which I recently received a invitation to trial their beta website. Pitched as “a personal web application that will give you some insight into your sex life” Bedpost had me intrigued to understand what sort of […]
Uma paródia bem sacada do “Kama Sutra” indiano. O anúncio da DirecTV para promover o sinal em alta de definição, via satelite, trocou a cama e as posições sexuais, pelo sofá e posições variadas para assistir televisão.
Alguns dizem que o motivo dessa criação são estudos que alegaram que muitos preferem assistir televisão a fazer sexo.
O “manual de instrução” pôde ser visto impresso na contracapa da SportIlustrated, nesta última segunda feira, nos EUA.
Clique no anúncio acima para ampliar
:: Via Adweek
NEW YORK (AdAge.com) — Hachette Filipacchi Media U.S., publisher of magazines including Elle and Car and Driver, has dropped out of the Magazine Publishers of America, the magazine industry's association for promoting the medium, lobbying in Washington and supporting magazine publishers. Hachette casts its withdrawal as a response to the recession. "These are extraordinary economic times," a spokeswoman said, "and this is one of a number of hard decisions that we are making until conditions change."