Truth Campaign Continues Broadway Musical-Style Idiocy

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It’s getting really painful to write about the Truth campaign. It’s become so horrifically bad, it makes one want to digitize one’s hand, shove it deep inside the internets until it finds the neck of the entity that created this horror show, squeeze really really hard and put the entity out of its misery.

Top 12 Gadgets Made of Wood (SUPER GALLERY)

(TrendHunter.com) A major design movement of the moment goes back to nature and uses organic materials like wood. We’ve done a special on bamboo before, but ordinary wood is a current favourite of many designers too. Unpainted…

Top 22 Unique Bikinis – Uniquinis? (SUPER GALLERY)

(TrendHunter.com) It’s summer time, and you know what that means: bathing suit season! This contains some pretty outrageous swimwear, so while we don’t encourage you to wear a bikini made of fish skills, we do hope you’ll…

New-Business Rankings: 11 July 2008

Hotline: Interpublic creates Mediabrands

Interpublic has created a media holding company structure called Mediabrands to house its networks Initiative and Universal McCann, a move predicted by Campaign (30 November 2007).

Hotline: WPP makes hostile takeover bid for TNS

WPP has made a hostile takeover bid for TNS, putting in an offer of £1.08 billion for the market research company. GfK, which is currently planning a merger with TNS, is now preparing a counter bid with a partner to buy the company outright.

Hotline: Department of Health halts NHS Choices website pitch

The Department of Health has called a halt to the pitch for the advertising promoting its NHS Choices website, after deciding to overhaul its online activities. CHI & Partners, DDB London and Farm had all been shortlisted to pitch for the business.

Hotline: Isobar strengthens its senior management team

Isobar, the Aegis-owned digital network, has strengthened its senior management team. Ian James joins from Bacardi as vice-president of client services, Fiona Lloyd moves from Carat to take the role of vice-president programme management, while Samuel Tait, previously at the Aegis-owned ACT Europe, has been appointed new-business director.

Hotline: The ASA bans a National Lottery TV ad

The Advertising Standards Authority has banned a National Lottery TV ad for its scratch cards, as the campaign “unfairly” denigrated bingo halls. The spot, created by Abbott Mead Vickers BBDO, features a woman driving an electro-mobility scooter past a closed bingo hall.

Hotline: DraftFCB secures business for the Dorechester Collection

DraftFCB has secured the £2.1 million advertising business for the luxury hotel group Dorchester Collection, following a three-way pitch. DraftFCB’s first task will be to produce a celebrity-led campaign.

Hotline: Diageo plans to extend Smirnoff’s product range

Diageo is planning to extend Smirnoff’s product range by launching two flavoured vodka variants. The new flavours, Lime Smirnoff and Green Apple Smirnoff, will be piloted in a small number of pubs and bars in Bristol over the next few months.

Hotline: Campaign launches online video feature

Campaign has this week launched an online video feature showing what members of the public think of the latest ads. The first Public View, created in association with Vox Pops, gathers opinions on Heinz’s controversial Deli Mayo “gay kiss” ad, by Abbott Mead Vickers BBDO. To view the video, visit www.brandrepublic.com/campaign/publicview.

Hotline: Ogilvy & Mather Frankfurt wins Sprite account

Ogilvy & Mather Frankfurt has won the pan-European ad account for Sprite ahead of Coca-Cola’s planned relaunch of the brand. The agency beat Karmarama and M&C Saatchi Berlin.

28 Tropical Ideas (SUPER GALLERY)

(TrendHunter.com) There’s nothing like a tropical theme to get you in the mood for summer. This cluster of ideas features designs based around cliched tropical imagery, inspired by paradises like lush jungles and pirate-inhabited…

Brendan Walker at This Happened

Ultra Luxury Wine Vaults – Walk-in Wine Cellar (GALLERY)

(TrendHunter.com) If you have a giant sprawling mansion and a penchant for quality Chardonnay, this walk-wine wine cellar vault is for you. The giant silver, brushed aluminum cube is idea for perfectly regulation the temperatures…

21 and Under Reality Stars Draw Mostly Older Viewers


MINNEAPOLIS (AdAge.com) — It was a night of fresh faces on network TV Wednesday — even though two thirds of the programs were reruns. Contestants in the reality shows that were original were what drew the viewers: The 20 finalists in Fox's "So You Think You Can Dance" averaged 21 years of age; while on NBC's "Baby Borrowers," the 18- to 20-year-olds moved from borrowing infants to tending toddlers. Both were the highest-rated shows of the night.

Puking on the Catwalk – ‘Know Your Limits’ Campaign is Too Graphic

Sure, shock is a great way to generate awareness, but is having vomits vomit on the runway going a little bit too far? The Know Your Limits TV spot was created to generate awareness for alcohol abuse,…

Sophisticated Tarpaulin Eco Bags – Vaho Black Collection (GALLERY)

(TrendHunter.com) A bag made out of recycled material is not something new. A number of companies have already jumped into the trend and released their own versions of “upcycled bags”.

However, almost all of these…

Olympus Waterproof 790SW: Dolphins

Olympus Waterproof 790SW: Dolphins

Advertising Agency: JWT Sydney, Australia
Executive Creative Directors: Andy DiLallo, Jay Benjamin
Art Directors / Copywriter: Andy DiLallo, Jay Benjamin
Group Account Director: Peter Bosilkovski
Published: June 2008