(TrendHunter.com) This apartment has been revamped by architect Eric Clough with an assortment of puzzles for the current and future owners to solve.
The project is one of a kind and depended upon a number of collaborations…
(TrendHunter.com) After recently featuring 11 pieces of living furniture and decor, Trend Hunter brings you yet another eco-friendly furniture design.
This cool sofa/bench by Japanese designers Leif.designpark features…
(TrendHunter.com) So you want a cool bag to hold all your accessories (mobile phone, iPod, money, keys,…) without riding that metrosexuality wave too hard and ending up with a murse (Man-Purse)?
Designer Nathan Leon…
(TrendHunter.com) You really have to see this one to believe it. At first glance, I even questioned whether the picture was created with the magic of Adobe PhotoShop.
The artist, Alex Andromeda created this model in…
(TrendHunter.com) Just when you are ready to settle down for a good read, you discover your current reading material has been misplaced or it has fallen off your nightstand. If this is a daily occurrence for you then you…
HONG KONG – Sony Vaio has selected BBDO Hong Kong as its creative agency, following a pitch that also included M&C Saatchi and JWT.
KUALA LUMPUR – Milk+Co, formerly DDB International, has hired Hasnah Samidin (pictured) of JWT KL to work as a co-ECD with Yap Pow Hoong.
SHANGHAI – Edelman has appointed Tony Tao (pictured) as managing director of its Shanghai office, as well as promoting Helen Yan to the position of general manager of China Healthcare.
There’s something about this ad for Shoprite Rewards MasterCard that irks me. That’s right, irks. It’s an odd word, but apt. That’s right, apt. It’s the slag-off, sourpuss look on that shopper’s face at the beginning. She’s so smugly dismissive of her checkout server, almost derisive, until the rewards points start to tally. Then she’s all uber-psyched and overjoyed, like a good little consumer drone. But even when her cart’s loaded down with stuff, she still can’t be bothered to wave goodbye. Actually, on second viewing, that checkout gal looks kinda Stepford Wives creepy-robo-happy too. That place has a weird vibe. That’s right, vibe. It’s probably best to avoid Shoprite altogether. Thanks, commercial, for letting me know.
—Posted by David Gianatasio
Telstra’s QR Code launch teaser campaign broke yesterday.
It’s great to see this technology finally arrive in Australia, and we’re convinced this new tool will change the face of media activation and response marketing. Coupled with the arrival of iPhone in a few short weeks we are clearly also about to see some big behavioral changes […]
DatingDirect.com has switched its advertising account to DDB London from Agence V, the DDB-owned, Paris-based incumbent. DDB will produce a series of campaigns in the UK market this year, the first of which will promote the dating site’s new 12-month money-back guarantee.
Which?, the consumer not-for-profit organisation, is to launch its first newsstand magazine, Which? Car. The revenue from the magazine will fund its campaigns and product testing. The title, which will go on sale at Sainsbury’s for £3.99, will maintain its independence by not carrying advertising.
The Government has invited advertisers to join the UK Council for Child Internet Safety, which is set to launch in the autumn, in a bid to get the industry’s input into its future online safety strategy.
The Advertising Standards Authority has censured a Ministry of Sound TV ad for being sexually provocative. The ad for a mobile download features pupils stripping outside a school.
EHS Brann has been appointed to handle the £1 million direct marketing account for Npower’s residential division. The agency pitched against Geronimo, Entire, Kitcatt Nohr Alexander Shaw and Craik Jones Watson Mitchell Voelkel.
Nitro has poached Proximity London’s chief financial officer, Damien O’Donohoe, to take on an equivalent role at the agency.
Tourism Australia is devising an international marketing campaign, which it will launch to coincide with the release of the new Baz Luhrmann epic Australia. The campaign, called “See the movie, see the country”, will air in November.
Informa and UBM have ended talks over a £3 billion merger, after Informa received a rival approach from a private equity company, believed to be Providence Equity Partners.
IPC Media has closed Shoot, its 40-year-old football magazine for children, following its relaunch from a monthly to a weekly title four months ago.
Sean de Sparengo has moved from Therapy to Coy! Communications. Sparengo, who directed last year’s Abbott Mead Vickers BBDO “kill the gun” spot for Choice FM, is the third director on the roster of the four-month-old production house.
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