Not Sure About that Dinner Party? Slip a Little Bacon Salt in Your Handbag
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Guided by the belief that everything should taste like bacon, two whimsical dreamers named Justin and Dave launched a product called Bacon Salt.
Guided by the belief that everything should taste like bacon, two whimsical dreamers named Justin and Dave launched a product called Bacon Salt.
Ladies, how healthy are your nails? Are they strong enough to slice through the top of an aluminum can? No? You’re obviously not painting your nails with Nivea Calcium Power polish.
The fantastic ad for TBWA, Vienna tackles a desire many women have using visual extremism.
Instead of focusing on …
LONDON – Delaney Lund Know Warren has won the battle for House of Fraser’s £9 million ad account.
LONDON – Wieden & Kennedy Tokyo reveals how Honda makes the most of every drop of fuel in its first campaign for Honda Asia and Oceania since being appointed to the account in February.
RIO – Almap BBDO has been named agency of the year at the inaugural Wave Festival in Rio de Janeiro.
Royal Pingdom has collected not only examples of funnily mis-targeted AdWords (“Buy Soul on eBay”), but also some true gems of creativity, such as this job ad tied to a search for a particularly volatile stock.
I don’t really know what this video’s all about, but I’m pretty sure it isn’t worth $25,000 in prize money.
Don’t let the economy quash your vacation plans. That’s the message coming from several destinations, as consumers face inflationary prices at every turn.
Stuart Elliott of The New York Times points to Las Vegas, Panama City Beach, Orlando and other cities that are stepping off their brand messaging platforms in favor of price promotions.
“ ‘What happens here stays here’ is being given a rest,†said Rob Dondero, executive vice president at R&R Partners in Las Vegas, the agency for the Las Vegas Convention and Visitors Authority, because “it doesn’t have a strong call to action.â€
“We need to be a little more retail,†he added. “People want to know what is the best value for their getaway dollar.â€
Destinations are not the only travel marketers seeking to woo worried consumers. Hertz is offering bargains like 50 percent off weekend rates. The Extended Stay Hotels chain is proclaiming, “Take shelter from the economy,†in suites with kitchens from $59.99 a night.
LONDON – Aegis Group shareholders have rejected Vincent Bollore’s fifth attempt to secure representation on its board at their annual general meeting today.
MUMBAI – JWT India has scooped the Birla Sun Life Insurance and Birla Sun Life Mutual Funds accounts.
Hungry Man TV is throwing an RSVP-only party for Internet Week, NY.
LONDON – Search marketing agency I-Spy Search has secured a deal to become the preferred search partner for digital agency Web Liquid.