ABC Uses DVR-Proof Subliminal Trickery to Promote ‘The Mole’
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At first I figured it was a screw up that often occurs when a local TV station switches from the national feed to its own local feed.
At first I figured it was a screw up that often occurs when a local TV station switches from the national feed to its own local feed.
(TrendHunter.com) Diederick Kraaijeveld is a self-taught artist who makes cars out of salvaged wood. Kraaijeveld’s cars measure approximately 50 inches and are made of wood he finds during traveling throughout Holland and abroad.
Kraaijeveld does not use any paint as every piece of his vehicles is made out of genui…
(TrendHunter.com) BAM! If you want fashion with punch, you’ll love these fashion designs. Inspired by comic book super heroes, these styles echo the recent fascination with the Superheroes: Fashion and Fantasy exhibit at the Met in NYC as well as the influx of action movies on the big screen.
Featured in the galler…
According to Ad Age, “On the Road Again … Spain,” a new show from PBS starring Gwyneth Paltrow, Mario Batali, New York Times food critic Mark Bittman and Spanish actress/singer Claudia Bassols, will be sponsored by Chipotle Mexican Grill. The deal marks Chipolte’s maiden voyage into TV.
Jim Adams, the chain’s exec VP-marketing, said it was important Chipotle’s sponsorship be more of an alignment of marketing messages than an effort to make any of the stars shill for the company. “We’ve been very careful not to do celebrity endorsements. We’ve been approached by a lot of sports figures, and we don’t want to put anything on one person. No one’s talking about Chipotle in this show, so it’s sort of a reverse on that.”
“On the Road Again” does, however, mark Chipotle’s first venture into TV advertising, a medium the brand has strategically avoided in favor of local-store marketing and user-generated ad contests on YouTube. “Most of our marketing is to spur on word-of-mouth, whether that means an outdoor board that prompts discussion or a radio ad you can sing along to,” Mr. Adams said. “We knew this show was a way for us to sort of dip our toe into TV. Even though it’s public television, it could possibly prepare us for future forays into more mainstream TV.”
(TrendHunter.com) Here’s an invention that even a Chief Trend Hunter would enjoy! If you’ve ever taken cereal to work or school, you know you either have to pack the milk separately or deal with blobs of sogginess hardly resemblant of the Cheerios you poured in that morning. Finally there’s a solution.
The cereal l…
If you’re a sucker for 90s dance music, here’s an ad for you. This video, featuring a disco-dancing, nerd glasses-wearing puppet in a powder blue suit, is actually an ad for Drench Spring Water.
The Puppet Brains video from the Thunderbirds is backed by the catchy 90s dance hit, “Rhythm is a Dance…
NEW YORK (AdAge.com) — Broadcast TV networks' upfront advertising sales will be down this year, posting a drop of between 2% and 14%, a leading Wall Street analyst said. A "material decline is probable given ratings declines, the disruption in the development cycle due to the recent writers' strike and economic woes," Jessica Reif Cohen of Merrill Lynch said in a report published yesterday.
(TrendHunter.com) If you’re suffer from color blindness then you’re more likely to miss that vibrant red t-shirt in your white load. Ending up with pink undies is no fun as a guy, losing the ability to color coordinate your outfits is so frustrating due to your inability to recognize colors.
Designer Lifeng Yu has …
(TrendHunter.com) This is the work of Ukrainian ad agency Psyho Studio. They were commissioned to create the work for a travel agency to promote global tourism.
“Madagascar, a Piece of the World” is a rough translation of the name of this beautiful campaign which shows other “pieces” from other parts of the world. …
MoveOn.org is sponsoring Obama in 30 Seconds, a contest for its members.
I’m not sure I totally buy the implied message or ending of this (and I’m an Obama supporter), but I really like this spot:
Very, very clever.
(TrendHunter.com) Frustrated that so much potential green space was being wasted in their cities, groups of “guerrilla gardeners” have organized late night sneak outs which involve planting miniature gardens around town.
Their goal is to transform previously neglected public spaces into green havens for urbanites t…
Officially signaling the end of intellectual discourse in the 21st century, Coolspotters has launched in beta. The site is meant to show you photos of celebrities using particular brands. According to The Hollywood Reporter, it has “pages for products, celebrities, brands, TV shows and movies and connects them to actors, athletes, business icons, musicians and politicians. For example, Jessica Alba’s page features links to pictures of the actress wearing Timberland shoes or using a Sidekick 3.†The possibilities are, of course, endless. Does Lindsay Lohan prefer Dunkin’ to Krispy Kreme? We’ll find out. What about dead celebrities? Does James Dean still wear khakis, or is he more a Levi’s guy in the hereafter? Stay tuned. The site will surely also uncover some spokesperson faux pas, à la Britney drinking Coke. And it has community features, so you can create profiles linked to your favorite celebrities and products. I’m creating a Hanson page. They’re still popular, right?
—Posted by David Gianatasio
(TrendHunter.com) Designer Jinhong Lin cuts the recycling cycle short by allowing you to instantly convert your soda bottles into a stool or table. I am not sure how comfortable this stool would be, but the table variation looks pretty neat!
Chairs & Toys needs 16 bottles with a standard size neck. You can use it as…
(TrendHunter.com) This summer, ‘Bubbles’ could be the perfect beach accessory; they’re fresh, subtle and airy. Sabine Lang’s collection of frothy jewelery includes earrings, necklaces and brooches. The sudsy trinkets in clear and ‘milky’ designs look like they are just going to last for a brief moment before …
(TrendHunter.com) If you’re a sucker for 90s dance music, here’s an ad for you. This video, featuring a disco-dancing, nerd glasses-wearing puppet in a powder blue suit, is actually an ad for Drench Spring Water.
The Puppet Brains video from the Thunderbirds is backed by the catchy 90s dance hit, “Rhythm is a Dance…
(TrendHunter.com) To see Pablo Picasso’s Guernica in 3-D is a rare treat.
The Guernica is perhaps Pablo Picasso’s most famous painting. The work of art depicts the Nazi German Luftwaffe bombing of Guernica, Spain on April 26 1937 during the Spanish Civil War. Picasso, who was very affected by the bombing which kill…