Ad Age's two-day Digital Marketing Conference wrapped yesterday afternoon and I've now recovered enough to pull together all the non-Ad Age coverage that I've been following over the past couple days. Most of it's good, thought-provoking observations — I'm treating it all as great audience feedback that I'll use for planning future Ad Age Digital events. Got more? Pass it along.
(TrendHunter.com) Great news for those who depend on their mobile phone for photography. Samsung has just unveiled the world’s slimmest 8MP CMOS measuring a tiny 28mm × 15.3mm × 8.5mm. The semiconductor module which will go into mass production in Q3/4 this year was designed especially for mobile phones and it will…
LONDON – Easter eggs appear to be latest victim of the credit crunch, with sales slowing significantly compared to recent years.
(TrendHunter.com) Ashton Kutcher (aka Mr. Demi Moore) is featured in an artistic futuristic cover and spread in the new VMan (spring/summer 2008) where he plays a robot being repaired. The “I’M NOT REAL” photo shoot was done by famous photographer Mario Testino,
The concept of the shoot was Ashton’s, “I had a visio…
LONDON – Marks & Spencer is to place ‘Cruelty Free’ logos on most of its household cleaning and beauty products.
This series of warnings for Spanish travelers abroad takes a true international approach, showing delinquent silhouettes imprisoned behind each country’s flag, cleverly altered (or defaced, depending on your view) to resemble prison bars. Central and South America are represented, as is Denmark, which has become Pleasure Island for certain kinds of tourists. But what it’s really nice to see is a unifying global message: Do drugs in your own damn country. By JWT Spain. Via Osocio.
—Posted by David Kiefaber
LONDON – Five is to rename its digital channel Five Life as part of a project to refresh the branding of all its channels.
LONDON – Channel Five is to rename Five Life, its digital channel, as part of a project that will see all of its channels undergo a branding refresh.
LONDON – Butlers Chocolates, the Irish luxury chocolatier, is launching in the UK, with a network of stores offering luxury chocolate and coffee products.
LONDON – Butler’s Chocolates, the Irish luxury chocolatier, is launching in the UK, with a network of stores offering luxury chocolate-and-coffee products.
Thank you for purchasing the Acme Deluxe Social Media Starter Kit*! You now have everything you’ll need to get connected, stay in touch and look super-cool in the exciting world of social media:
1) Photos of Mark Zuckerberg and Sarah Lacy. Upload them to your Facebook and MySpace pages in place of your own headshots. It’s a cool inside joke that will never get old!
2) Photo of Warner Bros. cartoon star Tweety Bird. “I tawt I taw a Twitter feed!†Say it five times fast!
3) Pre-paid video UltraSlimPhone for wireless networking. Yes, it’s a Hello Kitty model and the number key is broken, but your new Facebook friends don’t have to know that!
4) An impressive resume for LinkedIn. You’re a CMO—good for you!
5) Copy of Dale Carnegie’s How to Win Friends and Influence People to ensure maximum poke-age.
6) Cutting-edge emoticons. 🙂 = happy! 🙁 = sad! :((()))! = I’m a simmering cauldron of mixed emotions so buzz off!
7) One friend to network with. His name’s Mike. He’s originally from Portland, Ore., and he likes pizza.
8) Booklet of Domino’s Pizza coupons. (See No. 7.)
9) One widget. Also named Mike. We think it’s a clock. Cool.
10) One movie clip for video sharing. It’s Owen Wilson as Drillbit Taylor. (We could have given you Adam Sandler, so don’t complain.)
* “A life†is not included and must be purchased separately. Coming Soon: the Acme Deluxe Get a Life Kit, just $39.95!
—Posted by David Gianatasio
LONDON – Marco Bertozzi, the head of digital at ZenithOptimedia, is leaving the agency to take a senior role at the recruitment advertising company TMP Worldwide.
On the internet, people might now know that you’re a dog but they sure as hell know that you are an idiot.
The owners of asdf get all sorts of sign-up passwords and crazy emails because people are in the habit of filling in forms with a quick lefthanded typing of asdf atsign asdf dot com because those letters are so neatly arranged right there on the keyboard. So the owners of asdf.com shut down that amusing email. Shame.
On the same train of thought, someone else has registered DONOTREPLY.com and guess what, people reply anyway, so now they publish everything they get. They told you not to reply! So companies like Merryl Lynch are emailing out possibly sensitive information to their customers, and said customers reply – leaving this guy to post everything he gets on his weblog. Yardville National Bank is also this insecure with their information, and would ya believe it so is the The Department of Homeland Security. Holy shit. You know that I’m *kicking* myself for not registering that domain right now.
As for all of you that sign up here with ddddddd@yahoo or asdf@gmail – the email addy you use to sign up here with will receive the password to get in here. So stop trying to be clever, if you have no password you can’t get in smartass. Which reminds me, I need to write a module that automatically deletes accounts created with bouncing email addies, there’s at least ten a day. Yeah I know, silly isn’t it?
Turn your phone off during the flight.
Advertising Agency: LOUD, Sydney, Australia
Creative Director: Andy Firth
Art Director / Illustrator: Mo Shono
Copywriter: Luke Fox
Photographer: Mark Mawson
LONDON – Adventure holiday company Explore has teamed up with outdoor clothing chain Fat Face to promote the holiday brand to its target audience of well-off families.
Return to your seat prior to re-entry.
Advertising Agency: LOUD, Sydney, Australia
Creative Director: Andy Firth
Art Director / Illustrator: Mo Shono
Copywriter: Luke Fox
Photographer: Mark Mawson
In case of emergency swim to the nearest exit.
Advertising Agency: LOUD, Sydney, Australia
Creative Director: Andy Firth
Art Director / Illustrator: Mo Shono
Copywriter: Luke Fox
Photographer: Mark Mawson
Advertising Agency: TBWA\Hunt\Lascaris, Johannesburg, South Africa
Executive Creative Director: Damon Stapleton
Creative Directors: Adam Weber, Hennie Stander
Art Director: Wihan Meerholz
Copywriter: Dan Parmenter
Production: Sterling Sound
Aired: February 2008
LONDON – Channel 4 strategy director Jonathan Thompson has been hired by broadcast regulator Ofcom to work in a similar role.
LONDON – Five’s female-focused digital spin-off, Five Life, is to relaunch with a new name, Fiver, as part of a “refresh” of the broadcaster’s digital brands.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
