Amazing Waterfall of Images & Words – bit.fall (VIDEO)

(TrendHunter.com) The brilliant bit.fall by Julius Popp –which is currently featured at the Design and the Elastic Mind exhibition in the Museum of Modern Art, New York, 2008– is a metaphor for the incessant flood of information we are exposed to. bit.fall artistically reveals internet-based information generated b…

I Drove All Night – TAG Heuer Night Vision Glasses

(TrendHunter.com) Originally inspired by and developed for the internationally renowned 24 Hours of LeMans sports car endurance race, TAG Heuer Eyewear is making their innovative purpose-made “Night Vision” eyeglasses available to the public in early 2008. The glasses have been optimized for driving at night with tec…

Stalkerish Buzz-Building Effort Gets an F


Now here's a novel press-outreach strategy for ad agencies seeking to build buzz: Anonymous sexually-suggestive stalking of reporters.

Top-Loading Microwave – But-On Koncept

(TrendHunter.com) Ever wonder why microwave designs have remained constant through the years? I have. Big. Rectangular. Bulky. I suppose it had something to do with the mechanics of how a microwave works. Perhaps technology can overcome these mechanics and help turn the But-On Koncept into a reality. Here is a circul…

‘Idol’ Rises Above Supernatural As Ratings Champ


MINNEAPOLIS (AdAge.com) — The TV season began as a debate about "live vs. live plus," as repeated negotiations focused on which media metric would apply. But the TV terminology could also have referred to the programming itself, as various vampires and others in supernatural states attempted to breathe new life into the new season.

Four-Wheeled Motorcycle – Sbarro Pendolauto (GALLERY)

(TrendHunter.com) The unique Sbarro Pendolauto was unveiled at the Geneva Motor Show by the Swiss automobile and motorcycle customizing company. The four-wheeled leaning “bike” uses independent front and rear suspension to allow it to lean into corners while retaining more stability than a conventional two-wheeler. I…

Cow Fat Motor Oil – Green Earth Technologies

We love our hamburgers and we love our cars – one bad for us and the other for Mother Nature. A new product from Green Earth Technologies (GET) seeks to help the later of the two. It seems there is an overabundance of cow fat – about 200 lbs of tallow per cow. GET has produced a motor oil made from …

Searching For Answers – Conspiracy Theory Film Zeitgeist (VIDEO)

(TrendHunter.com) Conspiracy films seem to be popping up everywhere, teeming with facts on what the real underlying truth is and what the people in power don’t want you to know making them appealing to the one’s searching for the answers.

Zeitgeist is yet another one of those films, however what makes this one …

Commission for Human Rights Mexico City / Letra S / Redmex / Levis Foundation: Nobody / Playing

Commission for Human Rights Mexico City / Letra S / Redmex / Levis Foundation: Nobody / Playing

Advertising Agency: JWT Mexico
General Creative Directors: Manuel Techera, Esteban Sacco, Ignacio Zuccarino, Enrique Codesido, Alvar Sunol
Creative Director: Luis Miguel Covarrubias
Art Director: Esteban Sacco
Copywriter: Gerardo Illanez
Photographer: Love Producciones
Published: March 2008

Commission for Human Rights Mexico City / Letra S / Redmex / Levis Foundation: Nobody / Work

Commission for Human Rights Mexico City / Letra S / Redmex / Levis Foundation: Nobody / Work

Advertising Agency: JWT Mexico
General Creative Directors: Manuel Techera, Esteban Sacco, Ignacio Zuccarino, Enrique Codesido, Alvar Sunol
Creative Director: Luis Miguel Covarrubias
Art Director: Esteban Sacco
Copywriter: Gerardo Illanez
Photographer: Love Producciones
Published: March 2008

Commission for Human Rights Mexico City / Letra S / Redmex / Levis Foundation: Nobody / Doctor

Commission for Human Rights Mexico City / Letra S / Redmex / Levis Foundation: Nobody / Doctor

Advertising Agency: JWT Mexico
General Creative Directors: Manuel Techera, Esteban Sacco, Ignacio Zuccarino, Enrique Codesido, Alvar Sunol
Creative Director: Luis Miguel Covarrubias
Art Director: Esteban Sacco
Copywriter: Gerardo Illanez
Photographer: Love Producciones
Published: March 2008

Steve Jobs Dubbed World’s Greatest Entrepreneur!

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By John Door of KPCB, no less. Don’t believe us? Watch it yourselves (it’s near the end).

Radical Advertising – Target Practice: Animals Shoot Humans

(TrendHunter.com) This ad in China could not be clearer. It was put out to highlight the fact that human activity(hunting, fishing, economic development, poaching etc, etc) has caused the extinction of thousands of species of animals on the planet. A subway passageway in a Chinese city was turned into an animal shoot…

Fashion Statement – Harvey Nichols (GALLERY)

(TrendHunter.com) What a creative and compelling use of the ‘Fashion Statement’ concept in the new Harvey Nichols Womenswear and Menswear campaign. The ads really speak for the concept, and the visuals by photographer Jonathan De Villiers are really fantastic. You gotta be careful when you wear his line though, the f…

Fashion Statement – Harvey Nichols

What a creative and compelling use of the ‘Fashion Statement’ concept in the new Harvey Nichols Womenswear and Menswear campaign. The ads really speak for the concept, and the visuals by photographer Jonathan De Villiers are really fantastic. You gotta be careful when you wear his line though, the f…

Vantage Point Teaser’s a Tease, All Right

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Check out this :50 teaser for Vantage Point by th1ng. Vantage Point is a stock action film (premise: presidential assassination, ooooh) with a respectable cast (Dennis Quaid, Matthew Fox, Forest Whitaker).

Fall Preview Now Playing In Illinois


If you are getting impatient for the general election to start, look no further than the Windy City this Saturday for a fall preview. The 14th district of Illinois not only resembles purple America, but the airwaves are making it look and feel like one too.

Erbert & Gerbert’s Subs and Clubs: Candle Cannon

Erbert & Gerbert's Subs and Clubs: Candle Cannon

Advertising Agency: Colle + McVoy, Minneapolis, USA
Executive Creative Director: Mike Fetrow
Creative Director: Mike Caguin
Copywriter: John Neerland
Art Director: Dustin Black
Head of Broadcast: Ramon Nunez
Producer: Kelly Kytola
Account Supervisor: Sarah Townes
Account Executive: Jenny Stoltenow
Production Company: C+M
Directors: Dustin Black & John Neerland
Directors of Photography:
Ben Krueger & Aaron Ripplinger
Editor: Ben Cohen
Cannon Creator: Yellow Dog Scenic, Todd Stenson
Prop Master: Ryan Tallant
Lighting: Dave Underhill
Creative Producer: Dominic Simonetti
Production Assistant: Rick Hankes
Production Assistant: Laura Field
Aired: March 2008

Have You Considered the HUMANITY of Your Fast Food Chain of Choice?

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Maybe because the white space technique wasn’t sufficiently saucy, DDB Stockholm’s latest McDonald’s campaign has gone all red.

NIB ‘Fastrack to Cannes’ for Sale on Easy Street — er, eBay

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London-based Enter the Chapel swears it has an ad idea that’s instant Cannes-bait. But oops, the idea was castrated internally, so now it’s for sale on eBay.