Hasta La Creative!

Skittles continues to walk the line between cute and creepy. How successfully it does so is, of course, a matter of personal taste. This new spot from DDB Chicago, "Skittles Smile," sets my choppers on edge for some reason, but I'm about 96 years past the target demo, and it probably works just fine for its intended audience. The ad's high-school-age heroine clearly savors the flavor of her deep-kiss encounter with a boy who has Skittles for teeth. (Were his baby teeth Pez?) The girl is played by Laura Spencer, who has gained a following from her role in The Lizzie Bennet Diaries, an Internet reboot of Jane Austen's Pride and Prejudice. Spencer also appears in a current Sprint commercial, though swapping spit with her co-star in that one would've been a grave mistake. Credits below.

Behind the scenes of the new skittles "SMILE" commercial aka best wrap surprise ever! http://t.co/xMhcRT2YA2

— Laura Spencer (@itslauraspencer) September 3, 2013

CREDITS
Client: Mars/Skittles
Agency: DDB, Chicago
Senior Vice President, Executive Creative Director: Mark Gross
Creative Director, Copywriter: Kathleen Tax
Creative Director, Art Director: Marisa Groenweghe
Vice President, Producer: Will St. Clair
Production Manager: Scott Terry
Vice President, Senior Account Director: Kate Christiansen
Vice President, Account Director: Gwen Hammes
Account Executive: Jennifer Marks
Account Manager: Trace Schlenker
Senior Vice President, Group Strategy Director: David "Chizzy" Chriswick