Ukrainian Creatives Urge Brands to Drop ‘Z’ From Logos: ‘It’s the New Swastika’

In recent weeks, the letter Z has become more than the last letter of the alphabet–it’s been hijacked as a symbol supporting Vladimir Putin’s invasion of Ukraine. Visible on the side of Russian tanks rolling into Kyiv, prominent on flags and t-shirts at pro-war rallies in Russia and even taped on the uniform of one…

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