Oct 06

Uber Consolidates $190 Million Global Media Account With MediaCom

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Uber is parking its entire global media buying and planning business with GroupM’s MediaCom. The appointment comes without a formal review process and acts as a consolidation for Uber, expanding an existing relationship with MediaCom. Effective Jan. 1, 2021, MediaCom will be responsible for handling all digital and offline brand media in active markets. MediaCom…

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