Nov 14

TikTok Confirms It’s Testing Social, Shoppable Videos

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TikTok has featured shoppable ads for some time and now, it looks like the teen-favorite platform is bringing the option to shop in-app. Unlike the paid-for video ads from major brands, this offering could theoretically allow any TikToker to turn the platform into a one-stop shop for his or her own online store. A TikTok…

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