The Newest Bullet Point In Every Client’s Creative Brief

So this graphic landed in my e-mail box today from Canon:

savegas.jpg

Now, will there be an increase in shipping costs that negate the gas savings you’d have from not driving to Best Buy?

I also saw some BMW commercials last night touting their energy efficiency. Something about the entire line of cars averaging 28 mpg. Yes, BMW. Boy, the times are changin’.

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