Dec
15
Taking Risks In A Safe Category Like Grocery Is Fucking Awesome
Posted in: UncategorizedGrocery store advertising is the home of coupons, free-standing inserts, and shelf-talkers—not the stuff that drives most ad people to work in the morning. That being said, advertising that truly connects with people is about finding an opportunity where none existed before. Lowes Foods and Winston-Salem ad agency, The Variable, are finding ways break through […]
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