Snyder’s of Hanover Made a Pretzel Keg for Oktoberfest

Key Insights CPG brands are coming up with creative ways to maintain certain consumer behaviors that involve their products Add Oktoberfest to the list of events either altered or canceled due to the ongoing public health crisis. With the celebration, hosted annually in Munich, Germany, called off, Campbell’s snack brand Snyder’s of Hanover is attempting…

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