Feb 20

Serta Expands Your Comfort Zone in Amusing Ads From Leo Burnett

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In Leo Burnett’s first TV ad for Serta, we meet Rick Blomquist, a dude who likes to take life easy. Very easy. He starts his day with a comfortable breakfast of oatmeal and hard-boiled eggs, then drives his car, tricked out with wooly seats and fleeced-line safety belts, to his cushy job testing slippers. Heck,…

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