Feb 20

Comedian J.B. Smoove Explains What Goes Into Being the Face of Bic Men’s Razors

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When indie creative shop Jomo won the Bic Flex 5 men’s razors assignment in August, its leaders knew they had to find a unique voice that would showcase the product’s quality and value while setting the brand apart from its many competitors. Jomo found that voice in J.B. Smoove, a.k.a. Jerry Angelo Brooks, the actor,…

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