Apr 08

Samsung Galaxy Salutes Gen Z’s Night Owls With an Anthemic Ad About Wellness

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Samsung has spent years positioning itself as a company that defies common wisdom and challenges expectations with spots like “Ostrich,” which shows the flightless bird taking to the sky with a pair of VR goggles, and the quirky musical number “I’m Open to That.” Created by Ogilvy, Samsung’s new “Night Owls” ad continues that trend…

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