Jan 09

P&G’s First Acquisition of 2020 Is a DTC Shaving Brand for Women

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The new year is only nine days old, and P&G has already made a major acquisition. The CPG giant has acquired Billie, a direct-to-consumer women’s shaving brand, for an undisclosed amount. Billie launched in November 2017 and had raised $35 million to date, with a Series A round in January 2019 of $25 million led…

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