Hasta La Creative!

Crispin Porter + Bogusky’s bizarre campaign for the Volkswagen Routan posits that women are having babies in order to have an excuse to buy the vehicle. It’s a nonsensical and probably offensive outing, if only because it stars Brooke Shields and that stupid talking Beetle with the worst German accent on TV since Hogan’s Heroes was canceled. On the plus side, there’s a Web-based Babymaker 3000 game, and I made a baby with—who else?—Jessica Alba! I uploaded her picture, but instead of using one of myself, I drafted David Duchovny. We look alike in a vague way that only I’ve ever been able to see. (Dim lighting is key.) Besides, Dave D’s a sex addict, so I figure he won’t mind if I get him a little more action. Whoa, the kid doesn’t look half bad! Now, if only Jessie would return my calls.

—Posted by David Gianatasio

SAN FRANCISCO (AdAge.com) — California Gov. Arnold Schwarzenegger teased Sarah Palin, the former Miss Alaska contestant, the day Sen. John McCain picked her as his running mate, Mr. Schwarzenegger said at the American Magazine Conference in San Francisco yesterday. "That's what's wrong with the Constitution," he said he told Alaska's governor, referring to the citizenship requirement blocking him from the presidency. "Miss Alaska is beating Mr. Universe."

Levi’s artsy, monochrome Cutwater campaign celebrates the “average woman,” comfortable with herself and her Levi’s jeans. Meanwhile, the brand’s sophomoric EVB-produced viral effort urges the gruffer sex to “Unbutton your beast,” as if we needed the added provocation. My first thought: Oh, those denim jerks, they’re trying to have it both ways. My revised opinion: Those button-fly geniuses, they’re trying to have it both ways—and succeeding! Both campaigns are perfectly tailored (ha!) to their respective audiences: empowering and sympathetic for the ladies, disposable and “naughty” for the gents. The ads aimed at women are cinematic, for the sex that insists on schlepping out to the movies on Friday nights. The work targeting men lives on the Web, because that’s where we watch our porn. I mean, where we check out movie schedules to plan fun Friday nights for our significant others. What’s more, both campaigns have received their share of mainstream and trade-press attention, touting the Levi’s brand well beyond the paid-media investment. So, kudos, Levi’s! Too bad the economy’s shot and soon no one will be able to afford jeans. Now, if you’ll excuse me, I’ve got to go unbutton … I mean, buy some movie tickets for the weekend. (Phew, nice save!)

—Posted by David Gianatasio

LONDON – Chicago Town is rolling out a hard-hitting, price-led advertising campaign which highlights that consumers can save £9 by opting for its Takeaway Pepperoni pizza compared to the equivalents from Pizza Hut and Domino’s.

LONDON – NBC-owned Hallmark Channel is launching a six-figure ad campaign to promote the UK premiere of Law and Order: Special Victims Unit (SVU) Series 9. The targeted TV campaign will be complemented by extensive viral activity, including a microsite and an online game.

LONDON – Women’s lifestyle website Handbag.com has teamed up with Cancer Research UK to raise money for breast cancer by auctioning designer handbags donated by celebrities including Sienna Miller, Scarlett Johansson and Dame Judy Dench.

Advertising Agency: Colle+McVoy, Minneapolis, USA
Group Creative Director: Dave Keepper
Copywriter: Tim Blevins
Art Director: Nina Orezzoli
Producer: Ramon Nuñez
Asst. Producer: Kelly Kytola
Production Company: Drive Thru Films
Director: Jon Nowak
Director of Photography: Jeff Stonehouse
Line Producer: Nicole Erdman
Editor: Bert Cambridge
Online Finish Editor: Bob George
Animation: Volt Studios
Music: 5 Alarm
Sound Design: Squirrels on the Moon
Colorist: Oscar Oboza, Pixel Farm

Advertising Agency: Colle+McVoy, Minneapolis, USA
Group Creative Director: Dave Keepper
Copywriter: Tim Blevins
Art Director: Nina Orezzoli
Producer: Ramon Nuñez
Asst. Producer: Kelly Kytola
Production Company: Drive Thru Films
Director: Jon Nowak
Director of Photography: Jeff Stonehouse
Line Producer: Nicole Erdman
Editor: Bert Cambridge
Online Finish Editor: Bob George
Animation: Volt Studios
Music: 5 Alarm
Sound Design: Squirrels on the Moon
Colorist: Oscar Oboza, Pixel Farm

Passion. It’s in everything we do.

Advertising Agency: Turkel Advertising, Miami, USA
Creative Director: Bruce Turkel
Art Director: Hugo La Torre
Copywriter: Greg Wheeler
Photographer: Cylla Von Tiedemann
Published: 2006

Passion. It’s in everything we do.

Advertising Agency: Turkel Advertising, Miami, USA
Creative Director: Bruce Turkel
Art Director: Hugo La Torre
Copywriter: Greg Wheeler
Photographer: Cylla Von Tiedemann
Published: 2006