BabyCakes: Bed

Bed

When cakes have kids.

Advertising Agency: Woodruff Sweitzer, USA
Creative Director: Steve Sweitzer
Art Director: Michele Underwood
Copywriter: Greg Beers
Photographer: Gabe Hopkins/Stock
Retoucher: Alice Blue
Released: November 2008

Finger Food Utensils – Trongs (VIDEO)

(TrendHunter.com) Eating your favorite finger foods used to be messy. Not any more with Trongs, a new rubber utensil which lets you grip food easily with your fingers but keeps them clean. All the better to keep your beer…

Geronimo launches Ambi Pur Puresse integrated drive

LONDON – Geronimo is launching a brand awareness campaign for Puresse, Ambi Pur’s first allergen-reduced air freshener, based on the tagline “Let us take care of your air”.

RDF Media receives £50m management buy-out bid

LONDON – RDF Media’s executive directors and Cyrte Investment, ‘Big Brother’ founder John de Mol’s investment vehicle, have made a £50m offer for the company to its independent directors.

Daily Mirror to give cash back to readers through shopping website

LONDON – The Daily Mirror has launched an affiliate marketing scheme called MirrorCashback, giving shoppers a choice of 1,400 retailers including high-street names such as Tesco, WH Smith and Boots.

Plane company ad ‘misleading’ over Turkey route claim

LONDON – The Advertising Standards Authority has slammed a TV ad for a plane company which wrongly claimed that it flew to Turkey.

Heineken appoints BBH to global roster

LONDON – Bartle Bogle Hegarty has been handed a place on the £40 million global Heineken roster.

BBH takes Heineken’s £40m global creative business

LONDON – Heineken has appointed Bartle Bogle Hegarty (BBH) to its £40m global creative account, but will retain incumbent The Red Brick Road on its roster.

Martina Navratilova and Robert Kilroy-Silk head to the celebrity jungle

LONDON – Martina Navratilova, the tennis champion, former Met Police deputy Brian Paddick and MEP and former television presenter Robert Kilroy-Silk are all to appear in the new series of ‘I’m A Celebrity… Get Me Out Of Here’.

Average Christmas spend to fall by 7% this year

LONDON – British shoppers are planning to spend on average 7% less this Christmas than last year — although around 19% of people have said that they plan to spend more, in spite of the economic situation.

Dentsu profits cut as it acquires US agency

TOKYO – Japan’s largest advertising group Dentsu has cut its full-year profits outlook by 19.5% and is acquiring independent US ad agency McGarry Bowen.

JWT hires Lowe’s Vega Olmos as creative chairman

LONDON – JWT has appointed Lowe Latina’s chairman and top Unilever creative, Fernando Vega Olmos, as creative chairman of continental Europe and Latin America.

Ferne Cotton stars in latest Nintendo game ad

LONDON – Ferne Cotton and Holly Willoughby get to create their dream wedding in the latest ad for the Ima-gine range of games for the Nintendo DS.

City Republic: UK tumbles into recession

LONDON – Unemployment soars, Virgin and Yell lead job losses and US car giants plead for financial bailout money.

Fernando Vega Olmos joins JWT

LONDON – Fernando Vega Olmos has been appointed creative chairman of JWT for continental Europe and Latin America.

Mega Unbrandings – McDonald’s Abstract ‘Quarter Pounder’ Store

Have you ever thought about what McDonald’s would look and feel like without all the branding gimmicks? Well, if you live in Tokyo, Japan, you might be able to experience a de-branded McDonald’s first…

World Business Briefing | Europe: Britain: Virgin Media Plans to Cut 2,200 Jobs

The British cable TV operator Virgin Media said it would reduce its work force by about 2,200 by 2012 as part of a reorganization.

Some Video Gamers Leery of Obama’s Views

Gamers are worried that the president-elect’s positions on video games may signal new regulations or restrictions on the industry.

MSNBC’s Tag for Now: ‘The Power of Change’

A new commercial for the cable channel has stirred fresh complaints from the network’s critics.

Advertising: With Banks Feeling the Heat, One in South Carolina Goes to the Kitchen

Marketers of financial services are still planning ad campaigns during what is being described as the worst crisis for Wall Street since the Great Depression.