Nov 06

Our Brand Crashed the Timothée Chalamet Competition. Here’s What We Learned

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In early October, I saw a post on X floating around with a flyer promoting a Timothee Chalamet look-alike competition. I thought it was a big old gag to get some attention. After looking into it, I was surprised to see there were over 900 confirmed attendees and articles from local news publishers about the…

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