Hasta La Creative!

Is direct mail a dieing art? Between email (cheaper and faster), social media, (cheaper, faster and easier to direct), and the green movement (wasting paper is a sin), direct mail campaigns are at best on the back burner. If your clients still like to invade traditional mail boxes you might want to offer a heart-to-heart.

Paul Hirsch has been practicing communications since 1983. He now owns his own marketing/pr firm in Northern California. Paul specializes in media relations, marketing collateral, website copy development and ad design. You can learn more about him on Facebook or by visiting www.nowville.com/paulhirsch.