Feb
15
Mondel?z Moves Global Production Duties Out of S4 Capital Into WPP, Publicis
Posted in: UncategorizedMondel?z International has moved part of its global content production contract into WPP, two years after appointing S4 Capital to handle it alongside Publicis Groupe, which has also picked up a larger share as a result. The global confectionery and snack maker, which owns brands such as Cadbury, Philadelphia, Sour Patch, Milka, Toblerone, Ritz and…
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