Jan
11
McDonald’s Sweden Campaign ‘Time Travels’ to Bring Back Old Deals
Posted in: UncategorizedTo help consumers counter the impact of inflation, McDonald’s has begun a campaign in Sweden to travel back in time to find old deals on menu items. The “Deals Stuck in Time” campaign from Nord DDB uses Google Street View to allow people to find and “unlock” over a decade of old out-of-home advertisements for…
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