Apr
28
Less Can Be More
Posted in: Uncategorized
Speak No Evil
When the client has a solid corporate identity program you can use it to communicate values, tradition and quality and save your message space for the product or issue at hand. A full-service agency should have an identity team on staff or on speed dial.
Paul Hirsch has been practicing communications since 1983. He now owns his own marketing/pr firm in Northern California. Paul specializes in media relations, marketing collateral, website copy development and ad design. You can learn more about him on Facebook or by visiting www.nowville.com/paulhirsch.
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