Oct 14

It’s ‘Return to Anxiety’ for B-to-B CMOs’ 2023 Planning Season

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Wasn’t this supposed to be the start of the second Roaring Twenties? CMOs have gotten no respite as various crises have accumulated over the past two years. Hope for a light at the end of the pandemic tunnel faded when supply chain troubles persisted. This year, inflation and the worsening economic outlook have placed 2023…

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