Apr
22
How the Next Phase of the Anti-Greenwash Movement Came to Life
Posted in: UncategorizedIn February, the Institute for Advertising Ethics (IAE) launched Green Shield, an online educational course that focuses on the concepts underpinning modern greenwashing. It’s the industry’s first comprehensive, social-science-guided effort to combat climate disinformation and greenwashing–two problems that scientists, researchers, journalists and lawmakers have been urging to proactively address for over a decade. Peer-reviewed studies,…
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