Aug
27
How Signage Helps Brands Connect With Consumers and Keep Them Safe
Posted in: UncategorizedKey Insights: Approachable signage and wayfinding elements create a comfortable, low-stress environment for staff and customers. The design and tone of signs should be an extension of the brand experience, but balancing levity and the gravity of the situation is key. Health-focused wayfinding may be a permanent fixture. Most of New York’s iconic Levain Bakery…
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