Nov 01

Guinness’ Tale of Two Soccer-Crazed Brothers Is an Ode to Fandom

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In 2021, Guinness launched its “Black Shines Brightest” campaign, a platform that celebrates creativity, entrepreneurialism and individualism across Africa. Since then, the proposition has led to an increase of 1.5 million drinkers in the continent. Now, ahead of the FIFA 2022 World Cup, it’s launched the latest iteration, telling the story of two Nigerian brothers…

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