Friends of Cancer Patients: Smart

Friends of Cancer Patients: Smart

Children who watch their parents smoke are twice as likely to start smoking.

Advertising Agency: Saatchi & Saatchi, Amsterdam, The Netherlands
Creative Director: Magnus Olsson
Art Directors / Copywriters: Tim Bishop, Avinash Sampath
Illustrator: Gregory Ferrand
Retoucher: Jeroen Wartenbergh

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