Department for Transport: Man in a pint glass

Department for Transport: Man in a pint glass

In order to show the isolating consequences of being caught drink driving at Christmas, Leo Burnett London trapped an actual convicted drink driver under a giant upturned pint glass.

Advertising Agency: Leo Burnett London , UK
Creative Directors: Jonathan Burley, Tony Malcolm, Guy Moore
Art Director: Bertie Scrase
Copywriter: Philip Deacon
Other additional credits: Lime
Released: December 2007

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