Jun
29
Deloitte Digital Wants to Make ‘Brand’ A C-Suite Priority
Posted in: UncategorizedHow do brand managers convince their peers inside the company that the company they work for competes on brand? How do these same brand managers move the discussion away from brand identity to brand experience and prove that better brand experiences lead to more sales, greater customer satisfaction, and increased valuations? Maggie Windsor Gross, head […]
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