Hasta La Creative!

Guillermo Vega was appointed General Creative Director of Y&R Argentina in early 2004. He studied Graphic Design in the Univeristy of Buenos Aires and started his ad career in Verdino Bates as Art Director Jr. Later he worked in Agulla & Baccetti and in 1997 joined Y&R. After a short time in Vega Olmos Ponce, he re-joined Y&R in 1999 as Art Director where whithin a year, he was appointed Creative Director.

Guillermo has been recognized with national and international awards such as: Cannes, FIAP, London Festival, New York Festival, Clio, British, One Show, El Ojo de Iberoamérica, Gramado, several Lápiz de Oro and Lapiz de Platino, among others.

More on his career here.

Here’s a selection of his best works and most awarded campaigns:

Tulipan – Skeletons
“Be careful”

Bayer – Kids
“The analgesic for children’s headache”

Mtv: Life without music is crap

Mtv – Chords
“You can get everything with three chords”

Tulipan: Argentina vs Brasil football match
“We’re still thinking on the rematch”

Mtv: Father & daughter – Rock is hard
warning: this video might not be suitable for under aged

Mtv: Idols

“On the left: Marie Curie, first woman awarded with a Nobel prize”


“On the left: Sir Alexander Fleming, discoverer of penicillin”

“On the left: Alexander Graham Bell, inventor of the telephone”

Mtv: Punk’s not dead

Tulipan – Rabbits
“Fun now, kids later”