LONDON – Holland 8 Barrett has handed its £6 million advertising account to Big Communications just five months after moving the account into WCRS.
To convey the endless possibilities to those choosing to avail themselves of Converse’s new customizable sneakers, Anomoly created a collection of mutant (customized, get it?) animals which will appear on banners and on wild postings throughout New York.
– Haven’t we seen this Chinchilla crap before?
(TrendHunter.com) If you’ve ever wondered who is behind the laid-back and washed-out images of Urban Outfitters, Tim Barber is your man. With a brand new portfolio site and the founder of Tiny Vices, the UO lookbook is…
NBC has attempted to sell "The Jay Leno Show" as something novel: a comedy oasis in the 10 p.m. sexy-doctors-performing-sexy-prostatectomies desert. I can't speak for anybody else, but I have never once contemplated the possibility of laughing during this temporal window. The other 23 hours of the day, sure. But come 10 p.m., my world revolves around the jokeless antics of pretty criminal pathologists in well-tailored pantsuits. Who among us had the creative vision to contemplate that there might be another way — indeed, a more mirthful one?
OK so the Webby’s will never be the Emmy’s of the Oscars or, well, anything remotely that grand and important but, hey, in our own little world of advertising, we like to make things as self-…uh…important as we possibly can.
Marketing agency I Spy is working with book retailer Waterstone’s to launch their first “Twinterview,” an interview to promote the launch of the TV duo’s Ant & Dec’s new book.
NEW YORK (AdAge.com) — Ad sales for the Super Bowl appear to be moving more briskly than anticipated given the current economy, with CBS now selling approximately 70% of its inventory for the game, according to a person familiar with the situation, and Hyundai revealing that it has purchased two spots in the big-audience event.
Anita Laney, president-CEO of Professional Partnering Solutions, is a forerunner in diversity solutions for advertising, marketing and media, and her firm has been working with the top ad agencies across the country and leading the charge in supplier-diversity immersion in the ad industry. She shared some insight for diverse marketing firms with the Big Tent's Carol Watson.
LONDON – MasterCard has promote Rita Broe to the role of group head of European marketing.
With 99% of U.S. food banks reporting a surge in demand over the past year, Macy's is setting out to provide 10 million meals for Feeding America.
All change at the top of Channel 4 and ITV, a new season for Five and the growing spat between Ben Bradshaw and Sir Michael Lyons are up for discussion in the Media Week podcast with Media Week’s Steve Barrett and Arif Durrani.
LONDON – Pure is attempting to drag radio into the digital age by launching the world’s first wi-fi enabled, touch screen DAB radio.
OK so for all you hipsters…no wait…emo…no wait…hmm…losers with nothing to do but screw around in the trashy side of town, these new Holland and Belgium-based Levi’s commercials are for you
LONDON – The BBC is not making commercial media’s problems worse, director-general Mark Thompson insisted today, but he signalled an end to significant expansion by the corporation.
LONDON – Camelot is investing in a TV campaign to support launch of The National Lottery’s Pot of Gold scratchcard game.
(TrendHunter.com) Kanye West has gotten himself into trouble with VMA fiasco (if you don’t know, just YouTube it) and everyone seems to be jumping on the band wagon to make fun of him, and thus the Kanye West Interruption…
LONDON – The National Trust is to launch more than 300 websites covering each of its individual properties.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
