Anurak Janmas: Private Detective

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Advertising Agency: Ogilvy & Mather, Bangkok, Thailand

Working with an extremely limited budget, the team decided on a name-card, as it is something our client uses anyway. There are many private detectives working in Thailand today. They are, however, anonymous and unknown to the general public. Our client considered himself to be in this category and tasked us with making him stand-out and be more memorable to potential customers. At first glance it looks just like any other name-card, but upon closer inspection, reflects the talent, dedication and experience that the detective has at his disposal when working on a case. Inquiries from potential customers tripled within the first month after the name-card was circulated.

Cadbury to give away Crunchie bars in new campaign

LONDON – Cadbury will give away 500 Crunchie bars on Fridays as part of a new digital campaign for the brand.

Procter 8 Gamble launches global CSR initiatives

LONDON – Procter 8 Gamble (P&G) has launched several long-term corporate social responsibility (CSR) projects, as part of wider plans to increase sales of sustainable products.

M&C Saatchi profits down a third but business is ‘stable’

LONDON – M&C Saatchi has reported a 32.7% year-on-year fall in pre-tax profits to £5.4m, but the ad firm said trading had stabilised against the second half of last year and that it will continue to invest “where the possibility exists”.

Aleksandr the meerkat to interview Piers Morgan

LONDON – The star of the Comparethemarket.com ad campaigns by VCCP, Aleksandr Orlov, is set to interview Piers Morgan.

First Direct campaign to showcase negative comments

LONDON – First Direct is launching a campaign that will include both positive and negative consumer opinions of the HSBC-owned banking brand.

Heart ties with Barclaycard and Bublé for Love Music Live launch

LONDON – National radio station Heart has partnered with sponsor Barclaycard Unwind to launch its first Love Music Live event, which will feature Grammy Award-winning artist Michael Bublé.

Diageo chief takes swipe at government as Guinness hits 250

LONDON – As Diageo brand Guinness celebrates its 250th birthday, the drinks company’s chief executive Paul Walsh has criticised the government’s attempts to kerb binge drinking by raising alcohol taxes.

Pink Ribbon: Ellie And Claire, Eva And Faye, Lizzie And Marlies

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Advertising Agency: Grey, Amsterdam, Netherlands
Art Director: Pieter van den Heuval, Ecco Vos
Copywriter: Pieter van den Heuval
Designer: Phoebe Dawson
Art Buyer: Anita Hammer
Photographer: Rankin
Strategy Director: Martijn Benschop
Account Team: Silvia Lenberger
Account Team: Eva Cortenbach

Scotch-Brite: Jug

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Advertsing Agency: Arc Worldwide/Leo Burnett, Thailand
Executive Creative Directors / Creative Directors: Keeratie Chaimoungkalo, Sompat Trisadikun
Art Directors: Pipat Uraporn, Sompat Trisadikun
Copywriter: Denchai Kheereeluk
Photographer: Theerawit Kong-ngam / Presto Co.
Computer Artist: Saranuwat Thamniroth / Presto Co.
Producer: Sarawut Lertkittipaporn

Bwin – Product Journey

Belle publicité vidéo basée sur les coulisses du site Internet Bwin, spécialiste des paris et du jeu en ligne. Une production du studio PostPanic (design, interface, intégration, motion et post-production). Le tout dirigé par Mischa Rozema, et destiné au marché international.



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Previously on Fubiz

NSPCC goes digital with supporter magazine

LONDON – The NSPCC has launched an interactive version of its Children’s Friend supporter magazine with the aims, it says, of saving funds and “increasing engagement with the cause”.

Retirement Community Editorials – The Eliza Dukshu Photoshoot Channels Boca Raton Chic (GALLERY)

(TrendHunter.com) Complex Magazine’s October/November issue features an Eliza Dukshu photoshoot that seems as though it was shot in your grandparents retirement community in Florida.

Wearing a variety of bra and panty…

Agencies cull grad intake in recession

LONDON – The number of graduates being hired by Britain’s agencies is expected to drop by more than half this year.

Networks line up for Manpower ad task

LONDON – Manpower, the employment services group, has put its global advertising account up for pitch in a bid to consolidate the business into one agency network.

Ed Ling to head MEC’s Global Solutions

LONDON – WPP’s Mediaedge:cia has appointed former I-Level director Ed Ling to lead its multinational business as managing director for Global Solutions.

DCSF seeks agency for child protection brief

LONDON – The Department for Children, Schools and Families has called a communications planning pitch for its child internet safety account.

Ling to head MEC’s Global Solutions

LONDON – WPP’s Mediaedge:cia has appointed former I-Level director Ed Ling to lead its multinational business as managing director for Global Solutions.

Dairy giant Lactalis calls £150m review

LONDON – Lactalis, the owner of Munch Bunch and Ski yoghurts, is reviewing its estimated £150 million pan-European media planning and buying account.

Ling joins MEC as global business MD

LONDON – Mediaedge:cia has hired Ed Ling, a founding partner of AnalogFolk, as its managing director for global solutions.