Hasta La Creative!

LONDON – Chris Ward, Microsoft’s commercial director, has left the company after 13 years.

London Fog was not a tired, 40-year-old brand at the time, as it was launched in 1954 when it changed from Londontown Clothes. It is also questionable whether a warm, traditional, avuncular Jewish tailor like Israel Myers would ever be seen in the halls of a Sterling Cooper.

LONDON – ITV has said it is “disappointed” by the OFT’s decision to refer the planned acquisition of Friends Reunited by Brightsolid Group to the Competition Commission.

LONDON – Google Wave may be difficult to get your head around but the message from early adopters is: keep faith and don’t panic. After bamboozling many, Google Wave now has a user manual created, not by Google itself, but by enthusiastic fans of the real-time service.

A agência Euro RSCG 4D de Nova Iorque estreou na última sexta-feira a primeira campanha totalmente digital para a Lacoste. A campanha “Momentum” visa destacar o portfólio de luxo para a temporada de férias, e será executada até o final de dezembro.
Além do uso de plataformas como Facebook, Hulu e Pandora, a campanha voltada para o público jovem é ancorada pelo hotsite LacosteMomentum.com, que apresenta, através da música e uma espécie de caleidoscópio interativo, diversos produtos Lacoste, onde os consumidores são encorajados a criar momentos personalizados na hora da compra.
O hotsite inclui um localizador de lojas, links para sites de e-commerce e ferramentas de redes sociais.

Wayne Maule, the commercials director whose work included the controversial “Where the bloody hell are you?” spot for Australian tourism, has been killed in a road accident in Thailand.

(TrendHunter.com) Could DailyJocks.com be the worlds most influential men’s underwear guide? We think so!

In a little over 3 months, this Facebook page and website has quickly become the must-wear, must buy guide for 21,000…

LONDON – Will Harris, marketing director for Nokia and former communications head at the Conservative Party, has been confirmed as the keynote speaker at the Revolution Forum to be held later this month.

LONDON – ASG Media, the out-of-home media owner formerly known as Avanti Screenmedia, has called in the administrators.

LONDON – Turner Media Innovations has secured a deal with Sony PlayStationPortable to sponsor hit children’s programme, Ben 10: Alien Force and film Ben 10: Alien Swarm.