Advertising Agency: BBDO, Warsaw, Poland
Creative Director: Przemek Bogdanowicz
Art Director: Magdalena Kramer
Copywriter: Katarzyna Owczarek
Photographer: Przemek Bednarczyk
Published: September 2010
Bangalore in the last few years has seen such rapid development that its roads have become clogged and the traffic situation is frustrating. Concern India, an NGO in association with The Karnataka State Road Transport Corporation [KSRTC] started an initiative “Breathe Easy” to encourage Bangaloreans to travel by bus to ease the situation.
Advertising Agency: Ogilvy & Mather, Bangalore, India
Creative Directors: Vipul Thakkar, Shamik Sengupta
Art Directors: Febyn Roy, Ajesh N
Copywriters: Devaiah Bopanna, Kunj Shah
Illustrator: Nitin Rao Kumblekar
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Kindle is attacking the iPad in this viral video.
A nice babe is using a Kindle under the sunshine while a guy is having trouble to read his iPad thanks to the sun reflection.
Advertiser: Kindle Amazon
To help invitees understand what it’s like to live in fear of domestic violence, we provoked another fear in them with which they were familiar. Invitees came home to find a key in their front door. This instantly made them afraid that someone they didn’t know had access to their home. Attendance at the launch rose by 60% on previous years, and the invitation gained national media coverage.
Advertising Agency: Saatchi & Saatchi, Wellington, New Zealand
Creative Directors: Scott Henderson, Tony Haigh
Art Director: Phoebe Smith
Copywriter: Samantha Jukes
Account Services: Claire Dooney, Dawn Marrs
Published: July 2010
(TrendHunter.com) Tim Simmons is an extremely talented photographer from London, UK. As a landscape photographer, Tim Simmons rises above the rest.
Simmons manages to create exciting, vivid photographs of city, forest…
I think we ad people could learn something from schoolteachers. Creative directors, CEOs, and even clients might be better directors of creative work if we were to look at our talent pool the same way a good teacher can look over a sea of students and recognize their array of strengths and weaknesses.
O Twitter passou as últimas semanas dizendo a noite do dia 14 de setembro seria a “big night”, e ela veio em forma de anúncio de redesign do site.
E a coisa toda não é só perfumaria, mas também com a integração de conteúdo multimídia na timeline. YouTube, Flickr, DeviantART, TwitPic, TwitVid, USTREAM, Vimeo, entre outros, são alguns dos formatos suportados.
Segundo Evan Willians, CEO do Twitter, a versão web (Twitter.com) sempre foi a forma mais popular de acesso a ferramenta. 78% dos usuários, nos últimos 30 dias, tuitaram através do site.
No vídeo abaixo, eles mostram a novidade:
SAN FRANCISCO (AdAge.com) — Twitter made some major changes to its long-neglected web site, including the ability to post and view photos and video, to increase the amount of time its 160 million users spend at Twitter.com. "You can click on a tweet and get a richer, faster, more detailed experience and get related content," said CEO Even Williams.
(TrendHunter.com) The naturally sensuous Isabeli Fontana is stunning in a vintage-inspired shoot for WWD Beauty Biz September 2010 issue. Shot by Guy Aroch, photographs from the series are hazy and warmly colored in order…
“Don’t let nature make you feel insignificant.”
Advertising Agency: Mccann Erickson, Buenos Aires, Argentina
Executive Creative Director: Sebastián Castañeda
Creative Directors: Mariano Legname, Rodrigo García Polignano
Art Director: Juan Lódola
Copywriter: Sebastian Lombroni
Illustrator: Tino Lopez Saubidet
Published: July 2010
(TrendHunter.com) Greek magazine ‘Gamos’ features model Mario Loncarski in this tied -up and bound fashion shoot called ‘Prison Break’ in its September 2010 issue. Shot by Kostas Avgoulis, this photo story captures Loncarski…
div class=”imageleft”a href=”http://www.adrants.com/images/the_new_twitter.jpg”img alt=”the_new_twitter.jpg” src=”http://www.adrants.com/images/the_new_twitter-thumb.jpg” width=”150″ height=”111″ //a/div
Twitter has launched a new version of its website.
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NEW YORK (AdAge.com) — DC Shoes' viral video featuring rally-racing Chief Brand Officer Ken Block has been a marketing coup for the small footwear and apparel company. In an interview with Ad Age, Mr. Block explains its genesis and takes a stab at deconstructing its success.
Advertising Agency: Saatchi & Saatchi, Budapest, Hungary
Creative Directors: Attila Lonkay, László Nagy
Art Director: Eric Rainsberry
Copywriter: Andrea Toth
Published: July 2010
The controversial ad campaign by upmarket ice-cream brand Antonio Federici Gelato Italiano has been censured by the Advertising Standards Authority for being offensive.
A Daily Mail TV ad promoting a £10 money-off coupons offer at Tesco has been banned, after a viewer claimed it left customers short-changed.
(TrendHunter.com) Monaco can now take the title of having the worlds most expensive residence. Only a month after London’s $220 million penthouse was sold, Monaco has proven that it’s $308 million penthouse was the leading…
div class=”imageleft”a href=”http://www.adrants.com/images/mcdonalds_i_was_lovin_it.jpg”img alt=”mcdonalds_i_was_lovin_it.jpg” src=”http://www.adrants.com/images/mcdonalds_i_was_lovin_it-thumb.jpg” width=”150″ height=”83″ //a/div
In a PSA from the Physicians Committee for Responsible Medicine we see a dean man laying on a gurney with his grieving wife at his side.
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We were, apparently, wrong before and we could be wrong again.
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