(TrendHunter.com) Earlier this month, I brought your attention to McQueen’s Pre-Fall look book, but what you have really been waiting for is finally here: the Alexander McQueen AW10 collection. At first I was at a loss…
LONDON – Bartle Bogle Hegarty has floated its Ila rape alarm, launched by its brand invention arm Zag, on the Alternative Investment Market with a market value of more than £4.5m.
LONDON – The Food Standards Agency’s board has agreed a front-of-pack (FOP) nutrition labelling scheme which incorporates both guideline daily amounts (GDAs) and traffic light colours.
LONDON – Bartle Bogle Hegarty has floated the company behind its Ila rape alarm, launched by its brand invention arm Zag, on the Alternative Investment Market with a market value of more than £4.5m.
LONDON – Brylcreem and Lebara Mobile have become the first brands to sponsor a live sports event on YouTube by signing-up to the video site’s coverage of the Indian Premier League cricket.
LONDON – Alpen bar, Weetabix’s cereal snack, is to sponsor the new series of Five’s hit US hospital drama ‘Grey’s Anatomy’, which launches on Friday 9 April.
LONDON – The Advertising Standards Authority has ruled out promoting the anticipated extension to its digital remit with an ad campaign today, following “absolutely untrue” reports to the contrary.
LONDON – Inadequate training for soldiers killed in Afghanistan is the story on the cover of The Daily Telegraph, The Times and the Daily Mirror while the possibility of peace talks is reported by The Guardian.
LONDON – Global Radio’s non-executive chairman Charles Allen has landed the executive chairman role at EMI Music, the indebted music label he joined as non-executive chairman at the start of 2009.
LONDON – Coca-Cola Great Britain (CCGB) is continuing its support of WWF’s annual Earth Hour, by again switching off its iconic Piccadilly Circus sign.
Google is advertising its Chrome web browser everywhere, on the streets, on TV, online…
Here is a new interactive banner for Google Chrome on youtube home page.
As you can see you can change the themes and it will apply to Chrome’s logo on the ad unit on side bar as well.
[…]
LONDON – Ovarian Cancer Action has launched the UK’s first online ovarian cancer symptoms awareness campaign, ‘Every Woman Should Remember’.
LONDON – ‘Inside John Lewis’, a three-part fly-on-the-wall documentary showing middle England’s favourite department store getting to grips with the recession and developing its lauded Christmas ad campaign, begins tonight on BBC Two.
LONDON – Rapp has created a Mother’s Day campaign for NSPCC that drives people to a dedicated site where they can send virtual flowers in return for a donation.
LONDON – Chime Communications, parent to VCCP and Teamspirit, has reported 14% growth in profits for 2009.
Since 1959, Dos en Uno has been Chile’s most popular bubblegum. It has promised various generations of children great tasting bigger bubbles. In 2009, the brand needed to communicate it’s 50th anniversary. For 50 years Dos en Uno has allowed kids to make bigger bubbles. A 50 foot balloon, appearing to be a giant bubblegum, was created to celebrate the brand’s 50th anniversary. The Dos en Uno balloon flew over various cities with a giant sized kid attached to it, giving onlookers the impression the child was blowing a bubble.
Advertising Agency: Prolam Y&R, Santiago, Chile
Executive Creative Director: Tony Sarroca
Creative Director: Alvaro Becker
Art Director: Rodrigo Grebe
Account Manager: Carlos Baracco
LONDON – Channel 4’s premature showing of a Durex Play O gel ad, showing women in the throes of pleasure, escaped without action from the ASA after it investigated two complaints.
LONDON – Coca-Cola Enterprises (CCE) and Diageo Great Britain (Diageo GB) have teamed up to launch their biggest joint marketing campaign to date, in a bid to drive spirit and mixer sales in pubs and supermarkets.
LONDON – O2 is to give kids cash payouts of £300 to help them make a difference in their local communities as part of a new corporate social responsibility drive called Think Big.
LONDON – O2 is to give kids cash payouts of £300 to help them make a difference in their local communities as part of a new corporate social responsibility drive called ‘Think Big’.
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